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This Means This, This Means That Second Edition: A User's Guide to Semiotics by [Sean Hall]

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Sean Hall

This Means This, This Means That Second Edition: A User's Guide to Semiotics 2nd Edition, Kindle Edition

by Sean Hall (Author) Format: Kindle Edition

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Semiotics is the theory of signs, and reading signs is a part of everyday life: from road signs that point to a destination, to smoke that warns of fire, to the symbols buried within art and literature. Semiotic theory can, however, appear mysterious and impenetrable. This introductory book decodes that mystery using visual examples instead of abstract theory.

This new edition features an expanded introduction that carefully and clearly presents the world of semiotics before leading into the book's 76 sections of key semiotic concepts. Each short section begins with a single image or sign, accompanied by a question inviting us to interpret what we are seeing. Turning the page, we can compare our response with the theory behind the sign, and in this way, actively engage in creative thinking.

A fascinating read, this book provides practical examples of how meaning is made in contemporary culture.

ISBN-13

978-1856697354
Edition

2nd
Publisher

Laurence King Publishing
Publication date

26 Mar. 2012
Language

English
File size

8081 KB
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Product description

Book Description

About the Author

Sean Hall is Deputy Head of Department and Leader in Contextual Studies in the Department of Design at Goldsmiths College, University of London. He was formerly a lecturer in Philosophy at Balliol College, Oxford. As a practising artist, he has exhibited at the V&A, the Royal Academy and the Whitechapel Gallery. --This text refers to the paperback edition.

ASIN ‏ : ‎ B00JB8I9RS
Publisher ‏ : ‎ Laurence King Publishing; 2nd edition (26 Mar. 2012)
Language ‏ : ‎ English
File size ‏ : ‎ 8081 KB
Text-to-Speech ‏ : ‎ Enabled
Screen Reader ‏ : ‎ Supported
Enhanced typesetting ‏ : ‎ Enabled
X-Ray ‏ : ‎ Not Enabled
Word Wise ‏ : ‎ Not Enabled
Print length ‏ : ‎ 192 pages

Best Sellers Rank: 410,032 in Kindle Store (See Top 100 in Kindle Store)
- 1,988 in Literary Criticism eBooks
- 7,683 in Graphic Design Books
- 8,509 in Arts & Photography (Kindle Store)

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125 ratings

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Alfromthe midlands

Recommended For Photographers Too

Reviewed in the United Kingdom on 7 August 2012

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When I was briefed that I had to write about semiotics as part of the Visual Communication module of my photography HNC, I was lost until I found this book. Its brilliant. It provided me with all the information and understanding I needed to get a grasp of hidden meanings and codes in imagery. I'm now looking to find and create them all the time. I have seen books before written by senior university lecturers, written in a language that is enough to send you to sleep after a couple of pages, but this book is not one of those. It flows, it is interesting, it is entertaining and you want to turn the page. I highly recommend it.

7 people found this helpful

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R101

Simple and Sublime

Reviewed in the United Kingdom on 14 April 2017

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The short chapters with visual aids and clear yet informative writing style make this a perfect introduction to the topic of semiotics and symbolism. There are also a few optional exercises to help keep the reader engaged as the focus changes from semantic symbolism to pictorial with examples that draw on art, decor, architecture and literature.

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Shelly

brilliant

Reviewed in the United Kingdom on 15 December 2010

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I bought this book to aid my first year Alevel students through understanding semiotics. i have plenty of other books on the subject of semiotics iconography and so on, but none that offers explainations and understanding as this publication. not a heavey book to engage with and easily understandable even for the teacher lol. brilliant! this book offers a clear insight with use of good imagery and illustration and clarity. not exactly designed for degree level study, but great for alevel and gcse i would recommend this publication for the above reasons.

2 people found this helpful

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Dr. C. Gordon

A really useful guide to semiotics for the beginner

Reviewed in the United Kingdom on 9 January 2015

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A really useful guide to semiotics for the beginner. Explained in an easily understood format, where the reader can test their own understanding for each section before the explanation on the following page. Recommended

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S. Wallace

A helpful guide for beginners

Reviewed in the United Kingdom on 7 March 2014

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this book is clear and easy to read for those, like me, that are new to semiotics and simply want to know what it's all about. it also has lots of helpful pictures and questions to think about. it was just what I was looking for!

One person found this helpful

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flowersbloom

What does it mean? It could mean this...or that

Reviewed in the United Kingdom on 12 July 2014

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If the title is mystifying, the sub-heading of this book is off-putting. But that's the point - it's about communication, and ambiguities of communication. Inside however, I found this an excellent work, clear and well-argued. I don't agree with all of Sean Hall's points but I appreciate it and like the way it's presented. So he's done a really good job.

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Chloe

Good value

Reviewed in the United Kingdom on 18 March 2020

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It’s an useful book with a good value. The content is organized clearly, and the printing quality is absolutely good.

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Jose Luis Lima

Very educational and opened my mind

Reviewed in the United Kingdom on 10 September 2019

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Great book. I was recommended this at university and I love it!

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