This isn't just about the psychology of selling - it's much more. It's an outstanding description of the doing as well as the thinking. If we're earning a living, we're all selling something, so this book is relevant to EVERYONE.
While I was reading this book I felt motivated and ready for action straight away. But this book is for you to work with. the more you practising and doing what the author is asking the better you becoming
Very good book on sales its helped me alot. following the advice from this book i try to read a little every day. when im reading im closing much more sales than when im not. It keeps me focused and hungry for business.
A lot of this book is about your mind set and how changing your thinking can change your life. And its true, like anything and especially in the self-help genre, you need to take action and stick at it before you see any results. The book even has an action exercise page to ensure you follow up. I've seen a change in my attitudes so its already proving to be worth the investment.