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Same Old, Same Old
on 20 July 2013
Fifty pounds, Five Zero Pounds, 50 Quid, one for each Beatle year. What do you expect for £50? If it's a Beatle book, I'd be thinking along the lines of something akin to the tome that came with the vinyl remaster box - unseen pictures, well researched, well written well presented.
EMI marked the Beatles fiftieth with a reissue of Love Me Do, in true EMI fashion they messed up by releasing the wrong version of the song but in doing so at least they created (yet another) Beatle rarity. Apple did nothing. So it's left to others to pick up the slack in an "unofficial and unauthorised" way of course.
And this leads us to this book. At first blush it's an effort worthy of the event - book, reproduction inserts, posters, picture cards, DVD all in a clam shell box. And the book is written by Tony Burrows who at least has some Beatle link. But scratch below the surface and it all falls apart.
The book has nothing new to say. How could it? Every possible aspect of Beatledom has been raked over and assessed to the nth degree. The pictures are fine, but hey! Wait a minute! Aren't these pictures the same as those in the Beatles Story, the book written by (ahem) Tony Burrows? Why they are! And aren't those reproduction inserts EXACTLY the same as the inserts in that very same book (which themselves were EXACTLY the same as those in the Beatles Treasures book - to be found languishing in many a discount book shop for around £5).
And the reproduction items themselves? Ticket stubs, posters etc. All well and dandy. Note that the only post 1966 item is an invite to the Magical Mystery Tour party. I guess that this is a drawback of being "Unofficial and Unauthorised", you don't have access to anything owned by Apple. So, nothing at all from those later years, nothing from Pepper either.
The DVD is a collection of press and newsreel reports from October 1963 to October 1965. You can't navigate between the segments; I don't know whether this is the same as the DVD that came with the On Camera Off Guard book.
The five card photographs are OK, as ever they're all from 1965 or before. The one of Paul from 1965 is way too dark. The big fold out poster is from the One World TV launch. It's snatched from the side. It's not very good.
So, nil, zilch, zero. This is just recycled, tiresome and tired junk. To ask £50 for it is just taking the mick, it honestly is. At the time of writing - July 2013 - this is getting sold for £18. Even that's a rip off. When will these people give up? Never I guess, where there's cash to be made they'll go for it.