- Also check our best rated Biography reviews
Steve Jobs: The Exclusive Biography Paperback – 10 Sep 2013
|New from||Used from|
Customers who bought this item also bought
What other items do customers buy after viewing this item?
Enter your mobile number or email address below and we'll send you a link to download the free Kindle App. Then you can start reading Kindle books on your smartphone, tablet, or computer - no Kindle device required.
To get the free app, enter your mobile phone number.
a must read (Sunday Times)
astounding (Mark Prigg Evening Standard)
richly entertaining (Toby Young Mail on Sunday)
exemplary (Michael Bywater Independent)
riveting (Tim Martin Daily Telegraph)
* An extraordinary book which gives us a unique insight into the life and thinking of the man who has single-handedly transformed the way we live todaySee all Product description
Top customer reviews
There was a problem filtering reviews right now. Please try again later.
Believed first and foremost in making great things before making money. Pretend to be completely in control and people will assume that you are. The goal of starting a company is to make something you believe in and that will last, not to get rich. Simplicity is the ultimate sophistication - "less but better". To be truly simple, you have to go really deep. Design must reflect a product's essence. Good execution is as important as a great idea. A-players like to work together, not tolerate B-players. You can't afford to tolerate the B-players. Even the aspects that remain hidden should be done beautifully - a great carpenter isn't going to use lousy wood for the back of a cabinet just because it isn't seen (how many CEO's behave like that as opposed to finding cost-cuts?). Don't accept "no" for an answer, even if it means adopting a "reality distortion field". Deciding what not to do is as important as deciding what to do. People who know what they're talking about don't need PowerPoint. If something isn't right, you can't just ignore it and say "we'll fix it later" - that's what other companies do! Motivations really matter - if you don't love music, don't create a music product. The best way to begin a speech is to say "let me tell you a story", because nobody wants a lecture. Remembering that you are going to die is the best way to avoid the trap of thinking that you have something to lose: memento mori. "Here's to the crazy ones".
This book gives a great insight into the life of Jobs and apple. His approach and quirks are remarkable and surprising in many ways. In addition, this book feels like it gives an unvarnished account. It mentions both the good and bad sides of Jobs personality as well as apple's. My only criticism would be that I've read better written and edited books. I've seen others write that this may be because they rushed it out to cash in on his death? But this still wouldn't cause me to give it less than five stars as it gives a great insight into one of the true legends of our time.
First of all, I think Walter Isaacson did a great job putting this together. I covers all the major aspects of Steve's life and as much as I can tell, it's a fairly objective presentation of the man as he really was. I am a big fan of Apple and have been since the mid nineties. That said, one of my great frustrations is when people in business talk about the need to be "more like Apple", as if it's a tangible choice. It's like saying to win the 100 metres at the Olympics, you just need to run like Usain Bolt - it's not untrue but it's not especially helpful. In my view the book gave some insight into what made Steve Jobs and Apple successful and it also illustrated some of the behaviors that nearly destroyed Apple, many of them manifested personally by Steve Jobs. I find myself asking if you can reach the highest heights in business without burning bridges as you go. It always takes me back to Bernard Shaw..."The reasonable man adapts himself to the conditions that surround him... The unreasonable man adapts surrounding conditions to himself... All progress depends on the unreasonable man." To be the "unreasonable man" (and Steve Jobs could clearly be unreasonable), is an easy enough strategy to take. However, success depends on so much more than choosing to be unreasonable by itself and for many of us perhaps it's a sure fire strategy to achieving less.
So if you have an interest in Apple, Steve Jobs, innovation or building business, this book will definitely have something in it for you!
Would you like to see more reviews about this item?
Most recent customer reviews