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Start and Run a Sandwich and coffee shop (Small Business Start-Ups) Paperback – 2 Jan 2010

4.6 out of 5 stars 48 customer reviews

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  • Start and Run a Sandwich and coffee shop (Small Business Start-Ups)
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  • Start and Run Your Own Coffee Shop and Lunch Bar: 2nd edition (How to Small Business Start-Ups)
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  • Wake Up and Smell the Profit: 52 Guaranteed Ways to Make More Money in Your Coffee Business
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Product details

  • Paperback: 192 pages
  • Publisher: How To Books; Reprint edition (2 Jan. 2010)
  • Language: English
  • ISBN-10: 1845283333
  • ISBN-13: 978-1845283339
  • Product Dimensions: 17.1 x 1.1 x 24.6 cm
  • Average Customer Review: 4.6 out of 5 stars  See all reviews (48 customer reviews)
  • Amazon Bestsellers Rank: 97,015 in Books (See Top 100 in Books)
  • See Complete Table of Contents

Product Description

Review

'Crammed with good advice.' Daily Express 'An excellent book...full of practical advice for would-be independents.' Sandwhich & Snack News

From the Author

When my husband and I started our own cafe three years ago the up hill climb we had to make seemed enormous! However, through hard work and determination we have made our business an award winning success.

I greatly enjoyed writing this book, and hope through my personal experience and advice, to help you achieve your own cafe goals!

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Customer Reviews

4.6 out of 5 stars
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Top Customer Reviews

Format: Paperback Verified Purchase
This is an excellent book and one that I carried round with me in a backpack in the months before I set up my cafe. I referred to it constantly and used it to help me source equipment, for advice, eg about going to exhibitions and also for support - it was written by people who, like me, gave up a very different career to become cafe owners.

The one thing that is missing is advice on how to get customers through your door - or just to notice that your cafe is there! There is some info there, but it's not very detailed. I think this could be the subject for a whole new book. Reading the book gives the impression that customers just magically flooded through the door on the first day they opened, and I'm sure this is because they did a brilliant marketing job before they opened. After all, they used to be in PR. I think a book on how to market your cafe and how to get and keep customers would be a great success.
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Format: Paperback Verified Purchase
Full of practical information regarding pretty much you could think of on the matter! The one from the "Coffee Boys" has a completely different approach so I'd highly recommend to buy them both, you'll understand what I mean as soon as you start reading them.
Avoid the one from Heather Lyon though...
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Format: Paperback Verified Purchase
As a business owner and coach, I read a lot of books about business and start-ups. This book however is the first book that I have read, which gives clear and practical tips and guidelines for preparing and opening a shop. The book is written for Sandwich and coffee shop start ups, but can act as a book for any start up.
Apart from the practical tips, Jill also gives some essential management and leadership lessons away in the book. Clearly, this book is a result of a successful start up, and following the steps and process in the book, you can have a successful shop, too.
If you have a shop and it doesn't go well, re-visit the steps in this book and you quickly find out why it isn't working for you at the moment.

Comes highly recommended.
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Format: Paperback
This book is an excellent investment for anyone thinking of opening their own cafe/coffee shop. It covers all of the issues that I've been worrying about for the past 6 months, business plans, premises, suppliers, menus, staffing issues, compliance with rules and regulations etc. It's also a really fun read, with lots of anecdotes from the author's own experiences of running her cafe.
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Format: Kindle Edition Verified Purchase
Very useful guide. Only real criticism is that it paints a slightly "all too easy" picture in my opinion. Naturally the author has been successful at her business venture, and wants to make the guide make things seem achievable but after reading I couldn't help but thinking... This will be a piece of cake

... Of course it might be!
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Format: Paperback
such a useful practical and handy book- I only wish I had invested sooner. There is so much involved in running a cafe, and as this is my first business I found the book to be invaluable.
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Format: Kindle Edition Verified Purchase
This is a very useful insight into running a sandwich bar. Some great examples of how the author tackled various (marketing) strategic and practical day to day issues.

My only criticisms would be that I would have liked more in-depth information on coffee (and other products) and where and what to source. Also would have been great to have more practical advice on how to staff the business in the event of staff absenteeism or when the owner is on holiday.

On the whole, a very interesting read that is highly recommended.
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Format: Kindle Edition Verified Purchase
well written common sense approach covering pretty much everything, warts and all about trying to start up a coffee shop.and fairly up to date which also helps as regulations and fashions in this type of business is subject to change in red tape etc.
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