Sole Trader: The Holistic Therapy Business Handbook Paperback – Illustrated, 30 Sep 2009
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|Paperback, Illustrated, 30 Sep 2009||
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Even before you open Jane Sheehans new book, Sole Trader, it feels luxurious and looks inviting. Normally I wouldnt chose to read a business handbook, but I was intrigued to see what Jane had to say about getting established in the therapy business world. Whether it is her infectious down to earth approach or her enthusiasm which reaches out from the pages, I was surprised to find myself pulled in and actually enjoying reading it! It is very clearly laid out, with full page atmospheric pictures to introduce each chapter and it feels open, light and not at all heavy and businessy . The book is full of great tips, insights and stories to support her advice and each chapter has Action box to summarize what is being covered and what your next steps are. Jane starts off by addressing every therapist s biggest challenge... making that leap of faith into becoming a full time holistic therapist. From preparation, marketing, telephone skills to surviving the tough times, she carries you on a wave of positivity and self belief. Nothing seemed daunting or overwhelming even when it came to statutory disputes and resolution procedures. The book does only cover the legalities of a business in the UK, but this guide would be a huge asset to any independent therapist, no matter which country they live in. Sole Trader is so much more than a business handbook! I was delighted to also come across myself and Universally Rio on page 94! Thank you Jane! Sole Trader is a great read and I highly recommend it. --Sally Teixeiras, Universallyrio.com
The Sole Trader, though specific to the health practitioner, should be part of every entrepreneurs arsenal. I started to read this book with the determination necessary for one who despises the business angle of my profession. I dragged myself through the first few pages of business plans and market analysis. All of a sudden I was in a brand new world. Jane Sheehan has taken the driest of subjects and has filled the pages with the most useful information, dressed in her energy and love of life. It is a page-turner! She uses facts and personal stories of both successes and failures. It covers aspects no one has even thought of, within advertising analysis, interview tips, and from attracting clientele to sacking the ones that dont work out, from licenses for music used, to pricing in a recession. She covers the use and function of holidays, the art of negotiation in order to get the most in the best way, She shows you the value and use of pamper evenings, and traveling to spread your fame and fortune. If you wonder about a gift for your self or your self-starter friend, this is the best Ive seen on the market --Yvette Eastman, Touchpoint Reflexology, Canada
About the Author
Jane Sheehan is the charismatic author of Let s Read Our Feet! and The Foot Reading Coach and her ability to identify and analyse personality traits and emotions from the shape of the feet and toes has been honed through years of work across the globe. Jane has featured in the press, on radio and television worldwide, reading celebrity feet and sharing her enthusiasm and passion for foot reading. Hawaii, San Diego, Dubai and Australia as well as Scotland, Wales, Ireland and her native country, England, have all benefited from her expertise via seminars, workshops, interviews, talks and foot reading parties (a great fun way for groups of friends to get together for an enjoyable evening). Jane s website www.footreading.com has attracted photo reading requests from all over the world, and over a thousand have subscribed to her online newsletter, The Pampering Times . Her skills are in demand for cosmetic and product launches and by corporate events organisers. Her talks have been well received from companies as diverse as Lighter Life (dieting company), Bourjois (cosmetics), J-Junction (a Jewish dating agency) and Glaxo SmithKline (pharmaceutical company) to mention but a few! Jane is also a fully qualified and experienced Reflexologist and her foot reading seminars are accredited for Continuous Professional Development points with the Association of Reflexologists, Embody, and the Federation of Holistic Therapists. Jane's latest book 'Sole Trader: The Holistic Therapy Business Handbook' aims to share her understanding of how to start and run a holistic therapy business.
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Top Customer Reviews
Thanks Jane - I would recommend this to new and experienced therapists alike.
Although the book is designed for reflexologists, the sensible advice translates just as well to other therapies. I'd recommend it!
Jane's writing style is friendly and easy to read, with plenty of humour .. as an experienced and very successful practitioner, she knows what she's talking about. Although this book is jam-packed with information it is very easy to read, the text is well spaced out, and there are lots of pictures to lighten the load.
I would recommend this book to any Complementary Therapist who is serious about their business ... I believe it should be on the Recommended Reading list of all students.
Most Recent Customer Reviews
Good guide to setting up a holistic therapy business and the things which you need to consider as a sole trader.Published 17 months ago by Squirrel
The item came well packaged and quick delivery. The book is about setting up a business in this case as a reflexologist. It is full of good practical information.Published on 18 Mar. 2012 by Sheila