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Smart Customers, Stupid Companies: Why Only Intelligent Companies Will Thrive, and How To Be One of Them Paperback – 17 Apr 2012

4.2 out of 5 stars 3 customer reviews

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Product details

  • Paperback: 200 pages
  • Publisher: Business Strategy Press (17 April 2012)
  • Language: English
  • ISBN-10: 0985133910
  • ISBN-13: 978-0985133917
  • Product Dimensions: 14 x 1.2 x 21.6 cm
  • Average Customer Review: 4.2 out of 5 stars 3 customer reviews
  • Amazon Bestsellers Rank: 1,397,390 in Books (See Top 100 in Books)
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Product description

About the Author

Michael Hinshaw is Managing Director of the customer experience innovation firm, MCorp Consulting.

Bruce Kasanoff is President of the marketing and innovation consultancy, Now Possible.


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Top customer reviews

30 September 2012
Format: Kindle Edition|Verified Purchase
3 people found this helpful
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12 November 2013
Format: Kindle Edition|Verified Purchase
TOP 100 REVIEWER
28 August 2012
Format: Paperback
3 people found this helpful
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Most helpful customer reviews on Amazon.com

Amazon.com: 4.4 out of 5 stars 33 reviews
Ron Immink
4.0 out of 5 starsYou need to get smart. Do or do not. There is no try.
14 June 2012 - Published on Amazon.com
Format: Paperback|Verified Purchase
4 people found this helpful.
Rebecca of Amazon
5.0 out of 5 starsOur Exciting Future
27 November 2013 - Published on Amazon.com
Format: Kindle Edition|Verified Purchase
One person found this helpful.
Amazon Customer
5.0 out of 5 starsCurrent marketing trends that make sense.
3 December 2013 - Published on Amazon.com
Format: Kindle Edition|Verified Purchase

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