Buy Used
FREE Delivery on orders over £10.
Used: Good | Details
Sold by BookSmiles
Condition: Used: Good
Comment: Shows signs of wear. Ships direct from Amazon!
Have one to sell?
Flip to back Flip to front
Listen Playing... Paused   You're listening to a sample of the Audible audio edition.
Learn more
See this image

Selling With NLP: Revolutionary New Techniques That Will Double Your Sales Volume (Positive Paperbacks) Paperback – 24 Jun 1994

3.8 out of 5 stars 13 customer reviews

See all formats and editions Hide other formats and editions
Amazon Price
New from Used from
£62.99 £0.62
click to open popover

Enter your mobile number or email address below and we'll send you a link to download the free Kindle App. Then you can start reading Kindle books on your smartphone, tablet, or computer - no Kindle device required.

  • Apple
  • Android
  • Windows Phone

To get the free app, enter your mobile phone number.

Product details

  • Paperback: 224 pages
  • Publisher: Nicholas Brealey Publishing; Reprint edition (24 Jun. 1994)
  • Language: English
  • ISBN-10: 1857880471
  • ISBN-13: 978-1857880472
  • Product Dimensions: 14 x 1.5 x 21.7 cm
  • Average Customer Review: 3.8 out of 5 stars 13 customer reviews
  • Amazon Bestsellers Rank: 247,187 in Books (See Top 100 in Books)
  • Would you like to tell us about a lower price?
    If you are a seller for this product, would you like to suggest updates through seller support?

Product description


It wasn't too long ago that sales was seen as an adversarial relationship. Recently, this attitude has seen a 180-degree change as the importance of the client's input to the sales process was acknoledged. Now, the concept of knowing your client has been taken one step further. This guide reveals the hidden techniques that top sales professionals unconsciously use, and explains how readers can master these simple but profound techniques using NLP (NeuroLinguistic Programming), a series of powerful discoveries about behaviour, communication and trusts. It aims for the reader to learn how to speak the language of the prospect's own mind. This book presents an entirely new system of selling based on trust. The first section teaches the reader to become a detective of human behaviour - people have different modes of thinking and how those modes affect their decisions to buy. The reader learns how to reinforce the trust gained, and communicate with clients on deeper, ever more subtle, levels. Using both verbal and physical techniques, the reader learns how to pace sales meetings.

Selling can be magic, but a magic based on understanding a specific buying patterns and rules of sales psychology. Every sales person should learn how to establish rapport with ease and assurance, listen to clients more effectively, turn objections into approval and discover a client's buying strategy in minutes.

About the Author

Kerry Johnson comes to sales with a unique background, having both a degree in psychology and experience as a professional tennis player on the Grand Prix Circuit. His sales, consulting and training activities have earned him national recognition by many Fortune 500 Companies.

Customer reviews

Top customer reviews

7 April 2010
Format: Paperback|Verified Purchase
One person found this helpful
|Comment|Report abuse
9 February 2008
Format: Paperback|Verified Purchase
3 people found this helpful
|Comment|Report abuse
8 July 2016
Format: Paperback|Verified Purchase
17 October 2012
Format: Paperback|Verified Purchase
11 January 2018
Format: Paperback|Verified Purchase
28 December 2014
Format: Paperback|Verified Purchase
18 June 2013
Format: Paperback|Verified Purchase

Would you like to see more reviews about this item?

Pages with related products. See and discover other items: behavioural economics, nlp for business

Where's My Stuff?

Delivery and Returns

Need Help?