A lower priced version of this book is available
Save £8.50 (57%) by choosing the Kindle Edition.
£6.49
Kindle price
£14.99
Paperback price

Save <span class="a-color-price">£8.50 (57%)</span> by choosing the Kindle Edition. Read now with the free Kindle app
Available on iOS, Android, Mac & PC.
FREE Delivery in the UK.
Only 1 left in stock (more on the way).
Dispatched from and sold by Amazon. Gift-wrap available.
+ £2.79 delivery
Used: Like New | Details
Sold by SNaylerBooks
Condition: Used: Like New
Comment: Orders shipped daily from the UK. Professional seller.
Have one to sell?
Flip to back Flip to front
Listen Playing... Paused   You're listening to a sample of the Audible audio edition.
Learn more
See this image

Secrets of the Moneylab: How Understanding People Will Increase Your Profits Paperback – 7 Oct 2010


See all 5 formats and editions Hide other formats and editions
Amazon Price
New from Used from
Kindle Edition
Paperback
£14.99
£0.01 £0.02
Note: This item is eligible for click and collect. Details
Pick up your parcel at a time and place that suits you.
  • Choose from over 13,000 locations across the UK
  • Prime members get unlimited deliveries at no additional cost
How to order to an Amazon Pickup Location?
  1. Find your preferred location and add it to your address book
  2. Dispatch to this address when you check out
Learn more
click to open popover

Enter your mobile number or email address below and we'll send you a link to download the free Kindle App. Then you can start reading Kindle books on your smartphone, tablet, or computer - no Kindle device required.

  • Apple
  • Android
  • Windows Phone

To get the free app, enter your mobile phone number.



Product details

  • Paperback: 256 pages
  • Publisher: Viking (7 Oct. 2010)
  • Language: English
  • ISBN-10: 0670919446
  • ISBN-13: 978-0670919444
  • Product Dimensions: 15.3 x 1.8 x 23.4 cm
  • Average Customer Review: Be the first to review this item
  • Amazon Bestsellers Rank: 3,943,076 in Books (See Top 100 in Books)
  • Would you like to tell us about a lower price?
    If you are a seller for this product, would you like to suggest updates through seller support?

Product description

Review

What can playing games in a lab tell us about risk management or compensation plans? A lot, as it turns out. Using science, field experiments, and examples from well-known companies, Chen and Krakovsky reveal the secrets of how to apply the scientific method to your business practices (Daniel Pink, author of DRIVE and A WHOLE NEW MIND)

From the Back Cover

Sensational books like Freakonomics have shown how human behaviour follows predictable patterns. But how do you take these radical ideas and apply them to your business? How do you make money from them?

Secrets of the Moneylab sets out what business can learn from the findings of the new economics and social psychology. It shows how you can shape desires, use incentives and reduce risks to consistently improve the bottom line.

In his experimental lab at Hewlett-Packard, chief economist Kay-Yut Chen is running groundbreaking research into human behaviour. He packs Moneylab with insights into the invisible forces controlling the world of business.

These findings, which defy conventional wisdom and traditional economic theory, will help you engineer your business for success.


'What can playing games in a lab tell us about risk management or compensation plans? A lot, as it turns out. Using science, field experiments, and examples from well-known companies, Chen and Krakovsky reveal the secrets of how to apply the scientific method to your business practices'
Daniel Pink, author of Drive and A Whole New Mind


***With a foreword by George Akerlof, Nobel Prize-winning economist***

See all Product description

Customer reviews

There are no customer reviews yet.
Share your thoughts with other customers

Where's My Stuff?

Delivery and Returns

Need Help?