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In Search of Business Value: Ensuring a Return on Your Technology Investment Hardcover – 1 Oct 2004

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About the Author

Robert L. McDowell, vice president, Microsoft, has thirty-plus years in information technology. Interacting with executives at major companies worldwide, he is able to keep his finger on the pulse of business and IT.William L. Simon, bestselling author of business books and narrative non-fiction, has also written extensively for screen and television.In 2001, Simon and McDowell wrote Driving Digital Robert McDowell is a trained medial/veterinary herbalist who has a busy practice in Bathurst, New South Wales, Australia. He grew up in rural New Zealand, and graduated in both Mining Engineering and Business Administration in 1968. He entered full-time herbal practice in 1985, and, in 1991, as a result of requests from horse and dog owners, he expanded the practice to include animals.

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Most Helpful Customer Reviews on (beta) HASH(0x918e93b4) out of 5 stars 2 reviews
HASH(0x91345a8c) out of 5 stars A no-nonsense guide to steering clear of trouble 13 Jun. 2005
By Midwest Book Review - Published on
Format: Hardcover
A key Microsoft vice president and a skilled author of the business world (among other venues) combine their talents to present In Search of Business Value, a management self-help book for both corporate and IT leaders that offers real-life examples showing how best to extract the maximum business value from technology. Framing the achievement of business value as a leadership issue, not a technology issue, chapters address how to make a business case for types of technology, the role governance can play in order to improve the useage of IT, how to cope with controversy and miscellaneous problems, and much more. A no-nonsense guide to steering clear of trouble and gaining optimum benefit, written especially for managers and lay people who themselves may be only minimally familiar with the latest technological innovations.
HASH(0x91a5ee88) out of 5 stars Spread the enlightenment! 20 Jun. 2006
By D. Baer - Published on
Format: Hardcover
Most business-self-help-type books put me to sleep pretty fast. I appreciate the direction, examples, and insight given by this book. It points out many issues I have seen at past employers and gave me a lot to think about as far as 'the right ting to do' as far as technology implementations go.

From the trenches, all I usually saw was 'how do I sell this to my boss to get funding'. By changing my perspective a little, I am able to see a much bigger picture.

The problem is not too hard, it just needs to be approached with the proper respect and consideration by all parties involved. Accountability, governance, common sense, leadership, communications and honesty -- it all takes work, but it is the only way to achieve excellence.
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