Check out Sir Richard Branson's new book Business Stripped Bare: Adventures of a Global Entrepreneur to get the inside track on his life in business.
Screw It, Let's Do It: Lessons in Life and Business Paperback – 29 Mar 2007
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Sir Richard Branson shares the secrets of his success in this repackaged edition of his bestselling business book.
From the Inside Flap
Throughout my life I have always strived for success - as a businessman, in my adventures, as an author and a proud father and husband. I want to share the many truths I've learned along the road to success which have helped me to be the best I can. They include: Have faith in yourself; Believe that anything can be done; Live life to the full; Never give up. Learn these and other simple truths, and I hope you will be inspired to get the most out of your life and to achieve your goals. People will always try to talk you out of ideas and say: 'It can't be done,' but if you have faith in yourself you'll find you can achieve almost anything.See all Product Description
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Top Customer Reviews
So, if you are intrigued about Branson's life this is a very good quick summary, which then if you like it, you should definitely read his autobiography.
All in all an inspiring read.
Some reviewers have complained that this covers a lot of the same ground as the autobiography but I don't think it's meant to be a sequel. It's a short series of anecdotal life lessons suitable for teenagers as well as adults. If you want something to give to an aspiring young entrepreneur, or something light and stirring to read in an evening, this is the book.
I like Richard Branson's honest and straight-forward approach to writing. No holds barred, straight-to-the-point prose. I enjoyed the book on two accounts. I am a businessman and I want to learn how Sir Richard has succeeded, but secondly, since I have read his other books, I enjoy his style and his books are a great read in any case.
So if you need to pick up a few business pointers - on how to succeed or fail even, or you just want an easy quick read, then I recommend this book.
I would have given the book 5 but I tend to think it is a bit pricy for a short book.
He begins with some good pop psychology that has some merit although it has become terribly cliched these days. "I don't think that little word 'can't should stop you." It goes down hill from there. "If you don't have the right experience to reach your goal, look for another way in." And then "if you want to fly, get down to the airfield at the age of sixteen and make the tea."
I have absolutely no doubt that when Richard Branson started out in the 1960s, these ideas had some merit. However, even from this short sentence there are all kinds of problems with the advice he is giving. The most obvious is that no one hires anyone to make tea or act as a general dogs body anymore! The second is that if you quit school at 16 to work at an airfield when you have the option to go and get some science A-Levels and a relevant degree, then you're really making life a lot harder than it needs to be! A more sensible line might have been "then go and join the Air Force at the first opportunity."
But this is the problem with Branson's generation and it's why their advice is so useless today. They're blaggers who don't realise that employers are catching up. At one point he talks about his mother schmoozing her way into an airline job she wasn't qualified to do, which was great in the 1940s but not very likely in a world where employers use firms to perform background checks on new employees!Read more ›
Having said that, if it is purchased as a gift or as a "dip in" book for intermittent use then it will have value.
As a proper "read" I suspect you would be disappointed. Buy the autobiography instead (5 stars!)
Most Recent Customer Reviews
Love reading Richard Branson books and this is no exception, fantastic bookPublished 18 days ago by T Powers
Really easy to read this book. Great lessons towel earned as well. Great for anyone business minded. Go on Richard.Published 23 days ago by Jessica Ruston
This book is inspirational and full of stories from Richard's life and his life principles.
When you find yourself in doubt about your purpose or what to do next, just read... Read more
Thoroughly enjoyable book with great example of how never to give up.Published 1 month ago by A. Bilal
I love Richards simplicity, focus, integrity & passion. An inspiring & enjoyable readPublished 2 months ago by J. Friar
Great honest book and a good read. Interesting what you have to go through to succeed.Published 2 months ago by Amazon Customer
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