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on 5 May 2012
Practicality of application is where a lot of books fall short, especially when they focus on intangible thing like relationships. That is the main benefit of Relationship Marketing for Bloggers.

There is practical advice from very beginning, and to make it easier, there are even SPECIFIC action steps after each relevant section. So it doesn't have to be one of those books that you read, feel inspired and then forget about.

I read it in one day, two sitting (On a bus). It's not big - and that's probably just as well, because even from a fairly short book, there is a huge amount of stuff you can do, starting today, but continuing over time.

Some of the action steps for example say:

"Introduce 10 new people on Twitter and tell people why they are great."

Specific, and something you can do straight away.

That's one of the easy steps. There are others, which would require a lot more work on your part, but the point is, it is doable and this book shows you how you can do it effectively.

I would highly recommend this book if you have any interest in being active on-line. Social media is all about relationships, and to be effective at it, we need to do it right.
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