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The Real Deal: My Story from Brick Lane to Dragons' Den Paperback – 30 Apr 2009
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JAMES CAAN'S INCREDIBLE BEST-SELLING AUTOBIOGRAPHY NOW IN PAPERBACK
After dropping out of school at just sixteen, James Caan started his business life in a broom cupboard with no qualifications and two pieces of fatherly wisdom: 'observe the masses and do the opposite' and 'always look for opportunities where both parties benefit'. Armed with this advice, natural charm and the Yellow Pages, he built a market-leading business with a turnover of GBP130 million and swiftly became one of Britain's most successful entrepreneurs.From Caan's childhood as a Pakistani immigrant to the phenomenal success of his first company and beyond, "The Real Deal" traces both his financial and personal achievements. It offers a frank account of what success at thirty really signifies and brings us right up to the present, including his impact on Dragons' Den and what his charity work, from saving a hospital in London to building a school in Lahore, means to him. Ultimately, it is a story of learning what money is really worth, told by one the country's most insightful businessmen.See all Product description
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As many reviewers have said, once you start reading you can't put it down. Some people will find certain parts a bit too sales based (but this is us being too British & often we need to be more sales focused, in order to move our industries forward). The chapters on Bosnia and Pakistan as well as the private Equity chapters are all fascinating insights into both business and charity. Added to this his personal story from humble beginnings and leaving school at an early age make this a very personal and well written story.
Above all this provides great motivation for those starting off in business and provides a really interesting life story. After reading this you can not help, but have total respect for James in his business, his charity work and his personal story. A must read.
Another good element of this book is the inspiration that is yielded from it. I cannot stop recalling moments when I felt carried away by the sheer amount of things that he achieved against the odds.
A helpful addition includes very good quality coloured pictures - which are a helpful inclusion amongst the very well-written text.
In a nutshell: If you watch Dragons' Den, have a passion for business or merely want to read a good book, buy this. I guarantee that you shall not be dissapointed. But beware, for it has to come to an end!
James' story is quite amazing. He was probably earning more in the early 80s than most are earning now and all from his own sheer bravado and a determination to succeed.
His self-belief is something I wish I had and something that all these entrepreneurs have (I've read a lot of their books). It's quite inspiring.
If you like Dragon's Den or just want to be inspired then you'll love this book.
I found this read inspirational because of the courage of the man throughout who as he became successful seemed to become more humble. If you want a self help book for motivation, developing a business, being content in life or even just a moving read then try this one.
James provides some useful tips within the book to help you in business.
Well done to Mr James Caan (do you know his birth name?) Whether it's the powerful story of his family and integrating into UK culture, or his more recent adventures in the Dragons Den, he doesn't disappoint.
As I say, this book had me crying with sadness and happiness as well as genuinely laughing aloud. Read it.
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