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How I Raised Myself From Failure to Success in Selling Paperback – 19 Apr 2004
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Dr. Norman Vincent Peale This book has helped me immeasurably, and anyone who wants to be a successful person should read it.
Dale Carnegie How I Raised Myself from Failure to Success in Selling will be helping salesmen, regardless of whether they are selling insurance, or shoes, or ships, or sealing wax, long after Frank Bettger has passed away.
What are the selling secrets that raised Frank Bettger from initial failure to unparalleled success, and fame, as one of the highest paid salesmen in America? Encouraged to tell his story by admiring colleague Dale Carnegie, Bettger reveals his proven success formula so that you too can work magic with sales - and multiply your income and happiness a thousandfold! Inside you will find instructive examples and step-by-step guidelines on how to develop the style, spirit, and techniques of a first-rate salesperson. No matter what you sell, your on-the-job performance and profits will increase dramatically when you apply Bettger's keen insights on: The power of enthusiasm How to conquer fear The key word for turning a sceptical client into an enthusiastic buyer The quickest way to win confidence How to deliver a winning sales talk Seven golden rules for closing a saleSee all Product description
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Basically the author teaches you to sell the customer what they need and want. Focus on the customer's needs not your own fat commission.
Not being a salesperson, I normally cringe when being approached by sales folk but as Bob Proctor preaches, you also need to approach a prospect with the right energy.
A great read for experienced and inexperienced sales people.
One of the most inspirational books on selling you are ever likely to read.
Written from the heart and mind of a salesman who turned abject failure into determined success, just let this book, his story and his advice change your own life around too.
So many rock-solid tips, backed up by well told stories: Keep records, and make time to plan; Shoot for the bulls-eye, find the most important reason for your customer to buy; Make appointments, take a recommendation, praise your competitors; Look great.
A polished gem of a sales book, for anyone interested in helping others to come to great decisions. I loved it.
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