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Public Relations: Concepts, Practice and Critique by [L'Etang, Jacquie]
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Public Relations: Concepts, Practice and Critique Kindle Edition

4.8 out of 5 stars 4 customer reviews

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Product Description

Review

L’Etang reinvents the textbook genre in form and content while simultaneously investing it with élan and serious fun in a reflective and theoretically informed fashion. Extending beyond the usual bounds of insularity, this text is designed to encourage critical thought in students and improve practice in workplaces. A refreshing read that is consistently inventive enough to attain both aims. (David McKie)

At long last fills a void in the landscape of text books on public relations theory and practice. This book is of immense value for students embarking on a public relations programme of study at the undergraduate or postgraduate level... The book’s core strength is that it develops critical thinking skills while exposing interdisciplinary approaches and providing a very solid foundation for lively debate and further study. (Julia Jahansoozi)

About the Author

Jacquie L'Etang's books and articles have largely focused on historical, historiographical and critical themes in public relations. Recently retired, her career was spent at the University of Stirling and Queen Margaret University (QMU), Edinburgh. She currently supervises some doctoral students at QMU.

Product details

  • Format: Kindle Edition
  • File Size: 948 KB
  • Print Length: 305 pages
  • Page Numbers Source ISBN: 1412930472
  • Publisher: SAGE Publications Ltd (21 Nov. 2007)
  • Sold by: Amazon Media EU S.à r.l.
  • Language: English
  • ASIN: B009KZXHGA
  • Text-to-Speech: Enabled
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  • Word Wise: Not Enabled
  • Enhanced Typesetting: Not Enabled
  • Average Customer Review: 4.8 out of 5 stars 4 customer reviews
  • Amazon Bestsellers Rank: #238,315 Paid in Kindle Store (See Top 100 Paid in Kindle Store)
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Format: Kindle Edition Verified Purchase
L'Etang's analysis of the industry walks a fine balancing act of shortcomings and respect. A good read.
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Format: Paperback
L'Etang's book is a refreshing counterweight to American "How to" books that are mainly concerned with functional Public relations that unfortunately dominate PR curriculla even in Europe. By her eclectic approach the author forces students and practitioners to think for themselves instead of taking the author's point of view as gospel truth.

As a former lecturer in journalism, media and PR I would recommend this text as foundational text book at both undergraduate and graduate level if only to act as a counterweight to Amerrican texts -- and force students to think for themselves.
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Format: Paperback Verified Purchase
Great to get understanding of PR!
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Format: Paperback Verified Purchase
need it for uni came on time
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