I love this wine. Primitivo is the same grape as the Zinfandel, but for me this has far more depth and character than many Californian Zinfandels. Grown in Puglia in the far south of Italy it really flourishes, and improved winemaking is now producing some really good wines, of which this is one in my view.
Pillastro has very full flavours of soft fruit and cherries with a little oak and a slightly smoky undertone which I like very much. It's quite a powerfully flavoured, full-bodied wine, so it goes well with robust food, but I also think it's a lovely glassful on its own. If you like a full-flavoured red with plenty of character and depth, give this a try. It's been a favourite of mine for years.