- Hardcover: 352 pages
- Publisher: Crown Publishing Group, Division of Random House Inc; 2nd Expanded, Updated ed. edition (17 Jun. 2014)
- Language: English
- ISBN-10: 0385346654
- ISBN-13: 978-0385346658
- Product Dimensions: 16.2 x 3.3 x 24.3 cm
- Average Customer Review: 55 customer reviews
- Amazon Bestsellers Rank: 498,876 in Books (See Top 100 in Books)
Never Eat Alone: And Other Secrets to Success, One Relationship at a Time Hardcover – 17 Jun 2014
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Praise for Never Eat Alone:"Your network is your net worth. This book shows you how to add to your personal bottom line with better networking and bigger relationships. What a solid but easy read! Keith's personality shines through like the great (and hip) teacher you never got in college or business school. Buy this book for yourself, and tomorrow go out and buy one for your kid brother!"
--Tim Sanders, author of Love Is the Killer App: How to Win Business and Influence Friends and leadership coach at Yahoo! "Everyone in business knows relationships and having a network of contacts is important. Finally we have a real-world guide to how to create your own high-powered network tailored to your career goals and personal style."
--Jon Miller, CEO, AOL "I've seen Keith Ferrazzi in action and he is a master at building relationships and networking to further the interests of an enterprise. He's sharing his playbook for those who want learn the secrets of this important executive art."
--Dr. Klaus Kleinfeld, CEO-designate, Siemens AG "A business book that reads like a story--filled with personal triumphs and examples that leave no doubt to the reader that success in anything is built on meaningful relationships."
--James H. Quigley, CEO, Deloitte & Touche USA LLP "Keith has long been a leading marketing innovator. His way with people truly makes him a star. In Never Eat Alone, he has taken his gift and created specific steps that are easily followed, to achieve great success."
--Robert Kotick, Chairman and CEO, Activision "Keith's insights on how to turn a conference, a meeting, or a casual contact into an extraordinary opportunity for mutual success make invaluable reading for people in all stages of their professional and personal lives. I strongly recommend it."
--Jeffrey E. Garten, Dean, Yale School of Management
About the Author
KEITH FERRAZZI is founder and CEO of the training and consulting company Ferrazzi Greenlight and a contributor to Inc., the Wall Street Journal, and Harvard Business Review. Earlier in his career, he was CMO of Deloitte Consulting and at Starwood Hotels and Resorts, and CEO of YaYa Media. He lives in Los Angeles.TAHL RAZ has written for Inc. magazine, the Jerusalem Post, the San Francisco Chronicle, and GQ. Raz lives in New York City.
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This is not to say that reading of the book will per se make you a networking wizard but at least many of the necessary steps for getting there will be laid out and described, the rest being mostly down to getting out there and doing it.
The book covers a wide variety of topics, including upward as well as horizontal and downward management (as the author correctly concludes from his own experience, upward management on its own falls woefully short), subjects such as mentoring, publicity, writing, network maintenance activities, and many more.
The examples given are almost exclusively from the author's own experience, with some limited research findings thrown in on occasion. This is not to say that the findings are any less valid for that, even though the author admits himself that his is not the only possible way.
If you are an experienced manager and / or networker, there may be little in here that is fundamentally new. At the same time, the content is reasonably well packaged, easy to read and sufficiently comprehensive and the book is likely to be a very helpful guide to readers about to enter the job market or being in their early professional career.
Some may be a bit put off by the author's style (somewhat too often praising himself) and the fact that parts come across as a thinly veiled advertorial for his consulting services. A more general area for improvement in my opinion is the light 'ageing' of the advice - not that it is in any way obsolescent but a chapter or so on how some of the lessons can be usefully applied in today's 'compliance' obsessed business world, where many large companies get a shock of occurrences as common as business lunches or conference invitations, would certainly be a welcome addition (and bring the book that much closer to five star status in my opinion).
In the end, experienced networkers will likely find much confirmation of what they do and aspiring ones potentially be helped in avoiding unnecessary mistakes and being more successful at it sooner after reading this book - so you can hardly go wrong with giving it a try.
I am not sure it makes sense to dedicate one's whole whole life to working a network. However, I can see that if someone followed Keith Ferrazzi's full approach it would pay off.
Would not bother with Section 4. Contains good points, but too slow.
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