Have one to sell?
Flip to back Flip to front
Listen Playing... Paused   You're listening to a sample of the Audible audio edition.
Learn more
See all 3 images

Neuromarketing: Understanding the Buy Button in Your Customer's Brain: Understanding the Buy Buttons in Your Customer's Brain Hardcover – 1 Oct 2007

3.9 out of 5 stars 10 customer reviews

See all 8 formats and editions Hide other formats and editions
Amazon Price
New from Used from
Kindle Edition
Hardcover
£92.00 £20.51
click to open popover


Enter your mobile number or email address below and we'll send you a link to download the free Kindle App. Then you can start reading Kindle books on your smartphone, tablet, or computer - no Kindle device required.

  • Apple
  • Android
  • Windows Phone

To get the free app, enter your mobile phone number.



Amazon Original Books on Sale
Browse a selection of over 160+ Kindle Books currently on sale from 99p. Learn more

Product details

  • Hardcover: 256 pages
  • Publisher: Thomas Nelson; Rev. and Updated edition (1 Oct. 2007)
  • Language: English
  • ISBN-10: 078522680X
  • ISBN-13: 978-0785226802
  • Product Dimensions: 15.9 x 3.2 x 22.9 cm
  • Average Customer Review: 3.9 out of 5 stars 10 customer reviews
  • Amazon Bestsellers Rank: 228,818 in Books (See Top 100 in Books)
  • Would you like to tell us about a lower price?
    If you are a seller for this product, would you like to suggest updates through seller support?

Product description

Synopsis

Revealing a combination of the brain research and revolutionary marketing practices, this book teaches techniques to build and deliver powerful, unique, and memorable messages that will have a major, lasting impact on any audience.

About the Author

Patrick Renvoise grew up in France, where he received a Masters in Computer Science. Focusing his career on sales, he spent several years in global business development, first at Silicon Graphics, where he initiated, closed, and managed multimillion dollar international OEM agreements. He served as Executive Director, Business Development & Strategy at Kleiner Perkins, where he sold supercomputers and software to NASA, Shell, Boeing, BMW, and Canon. Christophe Morin's passion is to help companies clearly identify what motivates and frustrates their prospects so that they can develop sustainable competitive strategies. Morin was CMO for rStar Networks, a company that develops private networks for Fortune 500 companies. Prior to that he was VP of Marketing and Corporate training for Canned Foods, Inc., one of the largest grocery remarketers in the world. He graduated from ESC Nantes with a BA in Marketing and received an MBA from Bowling Green State University.


Customer reviews

Top customer reviews

TOP 500 REVIEWER
5 March 2014
Format: Kindle Edition|Verified Purchase
2 people found this helpful
|Comment|Report abuse
29 November 2015
Format: Hardcover|Verified Purchase
25 June 2012
Format: Hardcover|Verified Purchase
4 people found this helpful
|Comment|Report abuse
26 October 2017
Format: Kindle Edition|Verified Purchase
28 November 2015
Format: Paperback|Verified Purchase
19 September 2012
Format: Kindle Edition|Verified Purchase
One person found this helpful
|Comment|Report abuse
26 March 2015
Format: Kindle Edition|Verified Purchase
17 June 2011
Format: Hardcover|Verified Purchase
One person found this helpful
|Comment|Report abuse

Would you like to see more reviews about this item?

Where's My Stuff?

Delivery and Returns

Need Help?