The E-Myth Contractor: Why Most Contractors' Businesses Don't Work and What to Do About It Paperback – 7 Sep 2006
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About the Author
Michael E. Gerber is a true legend of entrepreneurship. INC. magazine called him "the World's #1 Small Business Guru." He is the Co-Founder and Chairman of Michael E. Gerber Companies—a group of highly unique enterprises dedicated to creating world-class start-ups and entrepreneurs in every industry and economy—a company that transforms the way small business owners grow their companies and which has evolved into an empire over its history of nearly three decades.
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Top Customer Reviews
However, it is not something that necessarily applies well to contractors. If by "contractor" we mean anyone who quotes for and does project work, we are including craftspeople with our plumbers and electricians, kitchen fitters and builders. The book points out that as "technicians", many such folk are bad at running their businesses. That they need structure, planning, consistency, marketing and motivated staff to take the reins and implement rules and systems to take the strain off themselves. True, but if the business owner is happy with his one-man band, not really applicable.
Gerber suggests refusing to do any work that can't be quoted for exactly, as if you can't do this, you are in the wrong business. But I am sure many contractors would argue that some jobs CAN'T be quoted for exactly. Who's going to do them? Not an e-myth business, according to Mr Gerber. Standardise and expand and refuse custom jobs seems to be what he says.
I am a big fan of Michael Gerber, but here he stretches his concept a bit far for me. I feel that while this would be an interesting read for contractors, it is not an essential one. Interestingly though, in my business - a web agency - the idea of concentrating on simple products that people need that we can deliver better than anyone else and quoting for them for exactly is actually appealing, even though this book is not aimed at the likes of me.
As with all Mr Gerber's books that I've read, then, I got something from it. Just not as much as some of the others. Still, worth reading if you are a contractor and you haven't read E-myth Revisited: Why Most Small Businesses Don't Work and What to Do About It
But I am now starting to grow into other sectors, so even this long into my business, there were LOADS of tips that I needed to apply with immediate effect.
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