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Mirror Appointment Setting: How to Go Beyond Blitzing to Building Long-Term B2B Prospect Relationships Step-by Step Kindle Edition
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Most helpful customer reviews on Amazon.com
The sales rep just has to have the grit and know how to do the job.
This book is pretty much abstract ideas and in my opinion, largely 'fluff'.
I think she preys on people who find cold calling daunting.
She holds out the pie in the sky "you don't have to cold call" line just because she knows you'll bite.
I speak as someone who runs a telephone prospecting company, and I will be using some of the hints and tips within my own business.
Ness Consulting Pty Ltd
As a salesperson who makes my own appointments, I can't wait to read the upcoming book Benoit is writing for salespeople who make their own appointments!
Meanwhile, I will be keeping my Kindle on my desk at work so I can regularly reference it as I tend my lead garden!
Anyone looking to learn about B2B appointment setting should definitely get this book which in return will teach them in detail, backed with examples and relevant illustrations. As it will teach you what you need to know to succeed and put you ahead of your competitors in this day's harsh market.
Currently there is nothing like it on the market as the book stands out in a class of it's own in it's uniqueness of how to master the art of sales and appointment setting.