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Medici Effect: What You Can Learn from Elephants and Epidemics Paperback – 1 Oct 2006

4.5 out of 5 stars 6 customer reviews

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Product details

  • Paperback: 224 pages
  • Publisher: Harvard Business Review Press; First Trade Paper Edition edition (1 Oct. 2006)
  • Language: English
  • ISBN-10: 1422102823
  • ISBN-13: 978-1422102824
  • Product Dimensions: 14.2 x 1.5 x 20.8 cm
  • Average Customer Review: 4.5 out of 5 stars 6 customer reviews
  • Amazon Bestsellers Rank: 424,171 in Books (See Top 100 in Books)
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Product description


...there is a good deal that managers can draw from this collection of
ideas. - From the Hardcover edition
-- The Financial Times, September 23, 2004

From the Back Cover

Why do so many world-changing insights come from people with little or no
related experience? Charles Darwin was a geologist when he proposed the
theory of evolution. And it was an astronomer who finally explained what
happened to the dinosaurs.
Frans Johansson's The Medici Effect shows how breakthrough ideas most often
occur when we bring concepts from one field into a new, unfamiliar
territory, and offers examples how we can turn the ideas we discover into
path-breaking innovations.

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TOP 100 REVIEWERon 2 June 2006
Format: Hardcover
0Comment| 7 people found this helpful. Was this review helpful to you?YesNoReport abuse
VINE VOICEon 31 October 2009
Format: Hardcover|Verified Purchase
0Comment| 2 people found this helpful. Was this review helpful to you?YesNoReport abuse

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