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Max Factor False Lash Effect Mascara - Black/Brown

4.1 out of 5 stars 536 customer reviews
| 8 answered questions

RRP: £10.99
Price: £7.60 (£58.02 / 100 ml) & FREE Delivery in the UK on orders over £20. Details
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Only 3 left in stock (more on the way).
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24 new from £5.99
Black/Brown
  • All the positive effects of false lashes with a mascara
  • Unique big brush with patented, thermoplastic elastomer technology and 50% more bristles (vs. Masterpiece Max mascara)
  • Brush contacts and coats more of each lash in every go, sweeping volume right to the tips for length and lift
  • Volumising liquid Lash formula creates a natural-looking array of full-volume lashes
  • Formula builds volume by allowing the brush to sweep to the tips from the first and each subsequent strokes
Rated 18 Not for sale to persons under the age of 18. By placing an order for this product, you declare that you are 18 years of age or over. This item must be used responsibly and appropriately.

Free Luxury Beauty Box when you spend £40 in Beauty Korres

£7.60 (£58.02 / 100 ml) & FREE Delivery in the UK on orders over £20. Details Only 3 left in stock (more on the way). Dispatched from and sold by Amazon. Gift-wrap available.

Special Offers and Product Promotions

Colour: Black/Brown
  • Receive a free Luxury Beauty Box when you spend £40 in Beauty Here's how (terms and conditions apply)

Product Description

Colour:Black/Brown

Product Description

Why fake it when you can get a false lash impact with your own lashes? New False Lash Effect mascara doubles your lash size* with the impact of false lashes without the fuss. It's a make up artist's must have. The secret is in the lash boosting combination of Max Factor's biggest brush ever combined with patented Liquid Lash technology. Now with every volumising coat the big brush sweeps right to the tips giving your lashes fullness and head turning attitude. The result is 100% impact. 100% you.

*thickness volume, appearance vs bare lashes

EXPERT TIP: Maximise your false lash look with a slick of Max Factor Masterpiece Glide & Define liquid eyeliner. It's so easy to use you'll get the sexy siren look in seconds.

Ingredients

Aqua, Acrylates Copolymer, Glyceryl Stearate, Disteardimonium Hectorite, Propylene Glycol, Stearic Acid, Cera Carnauba, Triethanolamine, Polyvinyl Alcohol, Synthetic Wax, Lecithin, Propylene Carbonate, Polyethylene, Oleic Acid, Alcohol Denat., Benzyl Alcohol, Panthenol, Phenoxyethanol, Methylparaben, Ethylparaben, Sodium Laureth-12 Sulfate, Propylparaben, Disodium EDTA, Tetrasodium EDTA, Xanthan Gum, Simethicone, Potassium Sorbate, Tocopheryl Acetate, EDTA, [+/- CI 77007, CI 77491, CI 77492, CI 77499]

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Product details

Colour: Black/Brown
  • Product Dimensions: 1.3 x 1.3 x 12.2 cm ; 27 g
  • Boxed-product Weight: 299 g
  • Item model number: 81103575
  • ASIN: B001IZYQP6
  • Date first available at Amazon.co.uk: 22 Oct. 2008
  • Average Customer Review: 4.1 out of 5 stars  See all reviews (536 customer reviews)
  • Amazon Bestsellers Rank: 9,591 in Beauty (See Top 100 in Beauty)

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Customer Questions & Answers

Customer Reviews

Top Customer Reviews

Very large brush that helps lashes to separate creating a natural look. I've got the brown one which I use everyday. It does not feel heavy on the eyes. Its very easy to wash off at the end of the day. what more do you need?
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I've tried lots of mascaras and I think Max Factor are one of the best brands. This one is the best I've tried. It genuinely looks like you are wearing false eyelashes, it doesn't clump and stays on all day. A great buy.
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By Alessi Lover TOP 1000 REVIEWER on 19 Aug. 2009
Vine Customer Review of Free Product ( What's this? )
At last a beauty product that does exactly as it says it should.

Normally I have sensitive eyes and have to be careful with whatever eye make up I use. I get fed up of buying expensive makes only to find that after a few uses I develop a reaction to them, so they end up being binned.

This one from Max Factor is one which I have been using now for a while and no reaction at all, well apart from 'are you wearing something different with your eye make up?' Now when my husband asks this question, it can only be a good reaction.

Seriously it does flatter your lashes and not in a clumpy or cloggy way, your lashes will be defined and without you having 'panda eyes' later in the day. The brush is a nice size and gets to all your lashes. I use the black and it really is a intensive black, not a wishy washy one. The other colour it comes in is brown.

If you are looking for a not too expensive mascara and one that does produce the effect of having lots of lashes without having to resort to false stick on lashes, this is the one. And 'panda eyes' no more.

This is also one to wear and not worry about crying whilst wearing it as it does not run or streak down your face.
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Verified Purchase
I have short fair eyelashes and have tried every brand of mascara (from Collection 2000 to YSL), however based on the reviews here I tried this one, and it is the best I have used by far! My eyelashes look dramatically fuller and longer, and the brush separates them all evenly. Although it does not say waterproof, it does not smudge at all. An excellent purchase, high recommended!
Comment 18 people found this helpful. Was this review helpful to you? Yes No Sending feedback...
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Colour Name: Black Verified Purchase
Usually love this product. It is the BEST mascara ever and everyone comments on my lashes... however, i am not sure the product i received was 100% genuine. It didn't go on as well as usual, and the label was slightly different so for that reason i wont be ordering again. If you want to buy the real thing in boots then i would definitely recommend this mascara! :)
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This mascara is fantastic, I was really suprised by how long and thick my eyelashes looked..it really does give a fake lash effect :D I don't even have to use that much. With other mascara's I had to put on about 3 coats to get my eyelashes looking full but with this mascara I only put on one!So another bonus is that you don't use to much and it lasts longer.
I think the reason why it works so well is because of the brush. It's a thick brush that really pulls your eyelashes up as you apply the mascara, but it doesn't leave clumps.

I bought mine for £12.99 at boots, so Amazon is offering a great deal on this. Defiantly get it!
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Colour Name: Black Verified Purchase
I am a mascara fanatic. I want a mascara that will give me crazy long and thick lashes, won't clump, won't streak or flake, and won't look spidery. I want one that also comes off easily when I want to remove it and doesn't irritate my eyes. I'm not asking for much, am I? I have found a number of mascaras that I liked but that didn't fit all my criteria. After hearing about and reading reviews of Max Factor False Lash Effect Mascara, I had to try it.

I bought it and was very eager to try it. The tube is thick but the brush is a dense comb. It isn't a huge brush but it is fairly substantial with short comb-like bristles. The formula is not watery or messy. I didn't apply primer the first time I tried it because I wanted to see how the mascara performed alone.

The first coat was decent, nothing special. Three coats in, I did have longer looking eyelashes. They were darker and a bit thicker. I didn't get a lot of volume with the mascara which is often the case with me. I have straight, medium length lashes that are thin and need to be plumped up. This mascara did give me enough volume so that my lashes didn't look like spidery sticks. However, I did not look like I had false lashes on nor did I find the mascara to be that much better than a couple of cheaper mascaras

This mascara doesn't flake throughout the day and it holds up well. If it gave me a bit more volume, I would really like this. It is clump free even with numerous coats which is a real plus.

The mascara washes off with my facial cleanser or eye makeup remover and doesn't irritate my eyes at all. I do think it is a BIT pricey for the results but I have enjoyed the overall effect and immediate longer lash look.

In all, I am going with 4 stars.
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Colour Name: Black Verified Purchase
Returned straight away. Came without any packaging or a seal and the tube looked 'used' (gold bits scratched off). Even if it hadn't been used, once it's been opened mascara's meant to be used within 3 months as it harbours bacteria and how do I know how long ago this was opened? You wouldn't buy a drink with the cap unsealed so why a mascara.
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Colour: Black/Brown