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Max Factor Colour Adapt Foundation - 40 Creamy Ivory

4.3 out of 5 stars 168 customer reviews
| 6 answered questions

RRP: £11.95
Price: £8.00 (£2.48 / 10 g) & FREE Delivery in the UK on orders over £20. Details
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28 new from £2.47
40 Creamy Ivory
  • Skin tone adapting foundation
  • Colour Adapt™ Particles adapt to your individual skin tones to provide a flawless look that's perfectly you
  • Beautifully evens out skin tone and blends away imperfections
  • Oil-free
  • Skin compatibility dermatologically tested and confirmed

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£8.00 (£2.48 / 10 g) & FREE Delivery in the UK on orders over £20. Details Only 13 left in stock. Dispatched from and sold by Amazon. Gift-wrap available.

Product Description

Colour:40 Creamy Ivory

Product Description


Foundation that adapts to your individual skin tones

Your skin isn’t the same colour all over so why use a foundation that is? Colour Adapt flatters and works with every shade of your face to create the most natural looking base ever. The secret? Clever colour adapting particles pick up and reflect the different pigments in your complexion to give a totally sheer look without masking your skin’s true radiance.
Don’t Mask Your True Colours. Match them.

Max Factor is a highly innovative Brand in the cosmetic market and this is proven by the number of patents it holds and the worldwide success of the Brand. Max Factor products contain innovative technologies that are proven to deliver dramatic look transformations. Max Factor does not manufacture products for Retailer Brands and Private Labels.

Ingredients

Cyclomethicone, Aqua, Glycerin, Titanium Dioxide, Dimethicone Crosspolymer, Mica, Dimethicone, PEG-10 Dimethicone Crosspolymer, Dimethylcyclosiloxane, Methicone, PEG/PPG-18/18 Methicone, Benzyl Alcohol, Ethylparaben, Disodium EDTA, Methylparaben, Propylparaben, CI 77492, CI 77491, CI 77499

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Product details

Colour: 40 Creamy Ivory
  • Product Dimensions: 10.2 x 2.5 x 2.5 cm ; 86 g
  • Boxed-product Weight: 59 g
  • Item model number: 3010626
  • ASIN: B001GNBVUI
  • Date first available at Amazon.co.uk: 1 Sept. 2008
  • Average Customer Review: 4.3 out of 5 stars  See all reviews (168 customer reviews)
  • Amazon Bestsellers Rank: 9,814 in Beauty (See Top 100 in Beauty)

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Customer Questions & Answers

Customer Reviews

Top Customer Reviews

Colour: 55 Blushing Beige Verified Purchase
This is an excellent product, it does indeed adapt itself to your skin colour providing that you select a suitable one from the range. It gives a youthful look to my 75yr old skin and feels pleasant to the touch. Great!
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Verified Purchase
This goes on really smoothly, covers flaws, doesn't feel greasy or heavy. I would recommend this to friends.
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Colour: Rose Beige (MF)
Love this foundation and colour.
It gives very smooth look of your skin and look completely natural if you got a fair shade skin, not too yellow, not too pink - just perfect!
Boots and Superdrug don't have the range in this numeric marking and name, but thank's to Amazon I was able to buy exactly what I wanted.
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Colour: 70 Natural Verified Purchase
I also am not convinced that this is genuine. On the product I have been sent, the X of the Max Factor is at the end of the wording and not part of the word 'Max'. It isn't the same as shown in the picture. Will not risk using it. Beware!

In the photo, the product in doubt is on the left and an original, bought from Boots is on the right.
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Colour: 70 Natural
Max Factor products never let down they are top quality. I purchased Colour Adapt Foundation and it covers the blemishes on the face well. I recommend this product.
GAC
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I have been using this for nearly 2 years now and I love it! It goes on really easily and makes my skin really smooth. The bottle lasts a long time and its also a lot cheaper to buy online rather than in the store. I recommended this to my friends and now they all use it too.
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By Eleni TOP 1000 REVIEWER on 26 July 2010
This is a really nice foundation, as it is very easy to apply and it covers flaws well, being very light and looking natural at the same time. Unlike most foundations it is not at all greasy and has a matt finish. I like this product very much, but it would be perfect if it had UV protection like some other foundations.
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Verified Purchase
I bought Max Factor Colour Adapt foundation for my very light soft skin. I chose #40 Creamy Ivory tone. It looks natural on my face and my skin feels great with it. I am glad I have bought this foundation.
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Colour: 40 Creamy Ivory