- Paperback: 256 pages
- Publisher: Kogan Page; 1 edition (3 Sept. 2012)
- Language: English
- ISBN-10: 0749465905
- ISBN-13: 978-0749465902
- Product Dimensions: 14 x 1.9 x 21.6 cm
- Average Customer Review: 4.5 out of 5 stars See all reviews (13 customer reviews)
- Amazon Bestsellers Rank: 599,463 in Books (See Top 100 in Books)
- See Complete Table of Contents
Mash-up!: How to Use Your Multiple Skills to Give You an Edge, Make Money and Be Happier Paperback – 3 Sep 2012
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"Mash-Up is an engaging look at how to adapt to the shifting demands of our working lives today." (Phill Jupitus, Comedian/Broadcaster/Writer)
"Ever wished you could do more than one job? Perhaps you want to keep your consulting role, but set up a children's clothing e-tailer on the side. You're not alone. Sanders' & Sloly's book highlights the rising popularity of plurality in one's working life.
Easy on the eye and packed to the brim with examples of professionals who are living 'the multidimensional life', this is an inspiration read. The idea of jettisoning the traditional mindset of career ladders and jobs for life, for cherry-picked projects based on the things we love doing, is an appealing one. In the authors' words "when you get it right, mashing it up is like throwing paint around in your playroom." Now where did I put those overalls?"" (Hannah Prevett, Elite Business Magazine)
"The real art to mashing is pick business ideas that in some way feed into each other. It is the virtuous business circle" (David Hieatt, Entrepreneur/ Founder, Do Lectures/ Founder, Hiut Denim Co.)
"A great read and useful part of your future plural career kit. A book for all that feel they're a "jack of all trades & master of none". Informative, concise, fun and easy to read - Mash Up contains both great case studies from people who have been successful living and working in a "mashed up" way and also concrete actions that you can implement in your own life right now. Both a motivator and a catalyst, this book contains some great takeaways to help you on your own "plural" journey." (Will Jennings Amazon)
Gives you the low-down on how to amp up your potential, make more money and be happier at the same time
Quickly gets you up-to-speed with the mashed-up working world of the future
Full of tips, checklists and interactive features such as questionnaires to get you started on your mashed-up career
Top Customer Reviews
"Mash-up" has many similarities with Re:Work. No jargon, no hyperbole a smooth read put together by authors who know what they're talking about. Whilst easy to devour, the book is never overly simplistic and contains some brilliant insights into useful navigation techniques for those managing many and varied, and sometimes, apparent contradictory work commitments in the modern (post-modern?) business world. The structure, utilising case studies and personal testimony, ensures each point the authors make is evidenced, understood and absorbed and allows the reader to return to the text many times as a guide when faced with making sense of seemingly intractable multiple client workload demands.
As well as being a practical guide to managing plural/multiple work commitments "Mash-up" provided me with both encouragement and justification for how I work in these uncertain post-industrial times and perhaps more importantly, a liberating and joyous philosophy to underpin my seemingly fragmented and disconnected work commitments.I would thoroughly recommend it.
For those people who wear lots of different business hats simultaneously but struggle to market themselves successfully, the authors have hit upon an inspired idea: the unifier. This is the thing that brings together all of those seemingly disparate jobs/interests and helps you convey your strengths, without watering any of them down.
The process of finding your unifier is both refreshing and reassuring. And once discovered, it should give you a competitive advantage (both in the workplace as an employee, and as a freelancer) and create additional revenue streams. It also helps you to make sense of being a pluralist and to gain confidence about yourself and what you're offering to the marketplace.
As a freelance copywriter with over 10 years' experience of working for myself, I was still able to find many nuggets of advice in the book - not just about the unifier - and to feel inspired by its contents. Recommended.
Mash-Up! is one of those books that comes along every so often that will challenge and inspire you AND will do so in a way that feels like you're sat having a coffee with a trusted friend. If you're trying to figure out how to maximise your many skills into a career that is fulfilling or if you've already taken a leap into a plural way of being & are seeking some fresh insight then this book is for you.
So stop thinking about it & click that button!
The authors argue every business needs a masher. Someone able to cut through the nonsense and figure out what's required next. Someone exploring and discovering the next big opportunity. But it's not easy being a masher; a blend of warrior and nomad say the authors (drawing on work of Terence Watts). It can be a lonely existence, and having know-how doesn't automatically mean you can sell it.
This enjoyable book describes the virtues of a masher and contains excellent advice on how mashers should package up what they do to make it gettable. Having read this book I now know I'm a masher, so it's no surprise I got a lot from it. "Those who adopt an agile mindset, who can do more than one thing and be adaptable and enterprising, stand the best chance of success." say the authors. I couldn't agree more. Are you a masher? If you are, suspect you may be, or work with mashers, read this book.
Most Recent Customer Reviews
I read Zoom! by the same authors a couple of years ago and it really helped my take my business in a new direction. Read morePublished 16 months ago by Histrel
This book was an interesting read even though I was more interested in more of the mash-up subject referring to API Mash-ups. Read morePublished on 9 Aug. 2014 by jermaine brown
I've just read most of this and all I can say is, "I've know this a long time". I'm never impressed with 240 page books which could be summed up in 3 pages and pretend to... Read morePublished on 15 April 2013 by Mark Wrigley
Whether you call it a portfolio career, new ways of working mashed-up working, or just recognise it as the new reality for an increasingly large number of people, there is no doubt... Read morePublished on 20 Nov. 2012 by mattspry
As a slow burning entrepreneur, who has notebooks full of unused ideas for ventures and products, "Mash Up" was a god send! Read morePublished on 12 Nov. 2012 by Andy Taylor