Mark Earls is a practising expert in human behaviour. He has a background in marketing and advertising but is best known for his insightful syntheses of decision and behaviour science in HERD, I'll Have What She's Having and Copy Copy Copy which are intended to help put the learning in the hands of those who do things.
His writing has won a number of prizes including WPP's showcase awards and his work has spread into a number of different fields: from Psych Ops to Public Policy.
He now lives and works in London but advises clients around the world wrestling with all kinds of human-shaped problems
His latest is a collaboration with Daniele Fiandaca, Scott Morrison and Laura Jordan Bambach: Creative Superpowers.