E-Mail Marketing Dynamite Paperback – 20 Oct 2009
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About the Author
Ed Rivis has been in the web industry for more than 13 years, and has learnt all these strategies and tactics through extensive training, learning and more importantly testing. This is Ed's second book, and he is currently running training seminars on how to set up highly effective e-mail marketing campaigns.
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Top Customer Reviews
I've been email marketing for many years and I know how hard it has become to even get noticed above all the rubbish we all get in our inboxes.
The problem is that most people see email marketing as a one off tactic, sending a few emails in the hope that a few may get a response, but that doesn't work anymore. Email marketing works when it is a thought out long term strategy. In fact it works brilliantly when this approach is taken. The problem is that takes time and expertise.
Ed, however, has managed to cram pretty well everything you need into one book so you can do it yourself. If you are worried about spam Ed shows you what you need to do to overcome that. He explains the ways to actually get your mail opened, then read.
Ed also shows you how to keep comminucating with your list without becoming a pest. Everything is backed up with examples and loads of resources.If you are looking at email marketing then this book will give you a really good understanding of what you should be doing to make it work
So you are expected to believe that out of all possible books, THE ONLY BOOK IN THE WORLD these readers felt worth reviewing, was Ed Rivis' marketing work.
(At the time the book was marked 'not available' on site, so I wonder how all these readers were able actually to read it?)
All reviews were written between Monday and Friday, i.e., during the working week.
Not making any comment, mind you, just pointing this out.
My previous review pointing this out appeared for a couple of days, and then was deleted from the site, without explanation.
If Amazon is going to delete comments from concerned readers warning about dubious products, they should have the courtesy to explain why. The originator of this comment is, after all, only trying to perform a public service.
If you are advanced in email marketing, well don't worry because I still think there are lots and lots of tips inside here to improve your existing campaigns for both your clients and your own which will truly reap you results.
I found myself glued to the book and reading it all the way through ensuring each base is covered. I'm now in the process of testing my web pages and monitoring their conversions which without this book I would have never known these facilities were available.
When it comes to email marketing people have informed me of large budgets and crazy costs that as a small business owner, I could never afford however in times like this Ed's book is a godsend as he shows you a variety of ways to get your killer email marketing plan together at really affordable prices.
Ed, I personally think you are a genius and I look forward to enjoying the same success as you through email marketing!
Most Recent Customer Reviews
OK, I didn't expect a taxing read, but I assumed a book about email marketing (and by default, the power of the written word) to at least have been spell checked (and not be... Read morePublished on 11 Mar. 2010 by Yorkshire Amazonian
I found this a really helpful and easy to read book.
When you are running a business you need to read common sense advice in easy to follow chunks.
Ed Rivis can always be relied upon to deliver great content in whatever he produces, and this is no exception. Read morePublished on 30 Jan. 2010 by Kim ORourke
In this book Ed takes you step by step through how to set up your email marketing for your business of ANY size or capacity. Read morePublished on 29 Jan. 2010 by Hollie Wilson
Email marketing is often overlooked now that social media is the latest thing, but it was and still is one of the best, most direct and low cost ways of selling. Read morePublished on 28 Jan. 2010 by Lucy Whittington
Ed takes you step by step through the e-mail marketing process, giving the detail you need and explaining the whys and wherefores, but without insulting your intelligence. Read morePublished on 25 Jan. 2010 by Caroline Cooper
A well written informative book, full of useful advice in clear simple english.
I have started to implement the programme and look forward to seeing outstanding results.
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