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Made in Japan: Akio Morita and Sony Paperback – 8 Aug 1994

4.0 out of 5 stars 4 customer reviews

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Product details

  • Paperback: 352 pages
  • Publisher: HarperCollins; (Reissue) edition (8 Aug. 1994)
  • Language: English
  • ISBN-10: 0006383424
  • ISBN-13: 978-0006383420
  • Product Dimensions: 13 x 19.6 x 2.1 cm
  • Average Customer Review: 4.0 out of 5 stars 4 customer reviews
  • Amazon Bestsellers Rank: 907,427 in Books (See Top 100 in Books)
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Product description

From the Back Cover

“I DO NOT BELIEVE THAT ANY AMOUNT OF MARKET RESEARCH COULD HAVE TOLD US THAT THE SONY WALKMAN WOULD BE SUCCESSFUL”
AKIO MORITA

Co-founded forty years ago by a young engineer named Akio Morita, Sony is now one of the most powerful and respected multinational corporations in the world, and Morita its outspoken chairman.

In compelling detail, his autobiography charts the growth of his deliberately innovative company, from the initial attempts to make a tape recorder (Morita cut yards and yards of paper tape and painted its surface with paintbrushes used for calligraphy) to the phenomenal sales of the Sony Walkman.

Known around the world for his exceptional vision and intuitive ability, Akio Morita is one of the top businessmen of our time. This book shows why.

“Compulsively readable”
OBSERVER

“Packed with shrewd advice on the philosophy of management”
DAILY MAIL

About the Author

Co-founded forty years ago by a young engineer named Akio Morita, Sony is now one of the most powerful and respected multinational corporations in the world, and Morita its outspoken chairman. Known around the world for his exceptional vision and intuitive ability, Akio Morita is one of the top businessmen of our time.


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on 11 November 2000
Format: Paperback
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on 7 July 2007
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on 8 July 2016
Format: Tankobon Hardcover|Verified Purchase
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on 21 September 2000
Format: Paperback
0Comment| One person found this helpful. Was this review helpful to you?YesNoReport abuse
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