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The Little Book That Still Beats the Market (Little Books. Big Profits) Hardcover – 24 Sep 2010
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From the Inside Flap
In 2005, Joel Greenblatt published a book that is alreadyconsidered one of the classics of finance literature. In TheLittle Book That Beats the Market--a New York Timesbestseller with 300,000 copies in print--Greenblatt explainedhow investors can outperform the popular market averages by simplyand systematically applying a formula that seeks out goodbusinesses when they are available at bargain prices. Now, with anew Introduction and Afterword for 2010, The Little Book ThatStill Beats the Market updates and expands upon the researchfindings from the original book. Included are data and analysiscovering the recent financial crisis and model performance throughthe end of 2009.
In a straightforward and accessible style, the book explores thebasic principles of successful stock market investing and thenreveals the author's time-tested formula that makes buyingabove-average companies at below-average prices automatic. Thoughthe formula has been extensively tested and is a breakthrough inthe academic and professional world, Greenblatt explains it usingsixth-grade math, plain language, and humor. He shows how to usehis method to beat both the market and professional managers by awide margin. You'll also learn why success eludes almost allindividual and professional investors, and why the formula willcontinue to work even after everyone "knows" it.
While the formula may be simple, understanding why the formulaworks is the true key to success for investors. The book will takereaders on a step-by-step journey so that they can learn theprinciples of value investing in a way that will provide them witha long-term strategy that they can understand and stick withthrough both good and bad periods for the stock market.
As the Wall Street Journal stated about the originaledition, "Mr. Greenblatt says his goal was to provide advice that, while sophisticated, could be understood and followed by his fivechildren, ages six to fifteen. They are in luck. His Little Book isone of the best, clearest guides to value investing out there."
From the Back Cover
Praise for THE LITTLE BOOK THAT BEATS THE MARKET
"Simply perfect. One of the most important investment books ofthe last 50 years!"
"A landmark book--a stunningly simple and low-risk way tosignificantly beat the market!"
--Michael Steinhardt, the Dean of Wall Street hedgefund managers
"This book is the finest simple distillation of modern valueinvesting principles ever written. It should be mandatory readingfor all serious investorsfrom the fourth grade on up."
--Professor Bruce Greenwald, Director of the HeilbrunnCenter for Graham and Dodd Investing, Columbia Business School
"The book unquestionably makes good on its promises."
"Greenblatt delivers admirably . . . it contains one of theclearest, most entertaining explanations you'll ever see of theideas underlying value investing."
--International Herald Tribune
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