From the Inside Flap
In today′s competitive market, the typical ways of networking don′t serve the purpose of building strong, long–term connections. You have to build collaborative relationships that are memorable and influence others to help you in achieving your goals. What is the first step to connecting with the right person? It′s not simply passing along a business card or prattling on about yourself it is listening to what the other person has to say.
Link Out is filled with strategies that can turn strangers into connections that can change your career or business. This step–by–step process will help you build a supportive entourage of people who share advice and resources, connect you with the right people, and show you how to stay ahead of the curve. Discover how you can achieve goals from the simple to the complex with an army of supportive warriors on your behalf.
Link Out offers proven networking advice to achieve lifetime professional success, including:
- How to ensure that potential entourage members perceive you positively
- A tracking process that enables accountability
- How to express a vision and goals through your personal brand
- How to transform brief connections into relationships that produce valuable introductions and referrals
- How engaging potential clients in a discussion about how they can better their own business can lead to higher client conversion rates
- The golden rules of entourage etiquette
Prepare to grow your career, start a new venture, and meet today′s challenge. delivers an entourage of people willing and eager to make introductions, connections, and referrals propelling your resum?? or business to the top of the heap.
From the Back Cover
PRAISE FOR LINK OUT
"We′re living in a time of fundamental change. It′s not our learned skills that will come to the rescue, but who we know and how they can help. The most brilliant will not fare as well as the most deeply connected. Leslie is generous enough to share that wisdom. Everyone should take notice, because she′s dead–on right!"
Edie Weiner, President, Weiner, Edrich, Brown, one of the world′s leading futurist consulting firms
"Leslie is the new Dale Carnegie. Her book teaches when you help others to succeed, you will succeed right along with them in business and in life. It′s not only about influencing people, it′s about helping people be the best they can be."
Cary Jehl Broussard, author, From Cinderella to CEO; international communications/brand management expert; founder of Wyndham Worldwide′s "Women on Their Way" program
"Over several years, I watched in amazement as Leslie Grossman cast her magical spell on audiences. Now she has delivered the perfect book for anyone interested in succeeding: linking out is the right model for the times and I′m so glad she′s in my entourage!"
Carol Jenkins, Founding President, Women′s Media Center, former longtime WNBC–TV anchor
"Once I started reading Link Out, I couldn′t put it down. The book is a combination of personal experiences, insights, compelling stories, and sound advice mixed with a large dose of passion. Anyone can ′link out′; after you read this book, just imagine what it would be like if everyone did."
Judi Brownell, Professor and Dean of Students, School of Hotel Administration, Cornell University
"Leadership is relationships. In her beautifully written book, Grossman reminds us that email, texts, and social media are not enough. Through face–to–face interactions, Link Out provides a strategy to develop your network into meaningful connections. A perfect resource for each of us no matter the stage in life or career."
Betsy Myers, author, Take the Lead; Founding Director, Center for Women andBusiness, Bentley University; former senior advisor on women, Clinton White House
"Leslie Grossman′s book Link Out is a vivid demonstration of her prowess in building communities, empowering leaders, and facilitating key relationships. Her notion of entourage,′ the circle of people committed to your commitments, makes Link Out a must–read and is critical to fulfilling career and life success."
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Anthony M. Smith, Founding Partner, VSA Consulting Group, master of breakthrough transformational coaching