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Like A Virgin: Secrets They Won't Teach You at Business School Paperback – 7 Nov 2013

4.3 out of 5 stars 61 customer reviews

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Product details

  • Paperback: 384 pages
  • Publisher: Virgin Books (7 Nov. 2013)
  • Language: English
  • ISBN-10: 0753519925
  • ISBN-13: 978-0753519929
  • Product Dimensions: 12.6 x 2.4 x 19.8 cm
  • Average Customer Review: 4.3 out of 5 stars  See all reviews (61 customer reviews)
  • Amazon Bestsellers Rank: 29,815 in Books (See Top 100 in Books)

Product Description

Review

"You don't have to like hot-air balloons and goatee beards to appreciate Branson's business bible" (FHM)

"Imaginatively captures the true essence of what it takes to be a success in the ever more competitive world of business" (Business Executive)

"A wealth of common sense tips ... Covers everything from how to deal with setbacks to following your instincts" (The Northern Echo)

Book Description

Business advice, from the best in the business

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Top Customer Reviews

Format: Paperback Verified Purchase
This is the fourth book by Richard Branson that I have read. It is a worthy read and is filled with tips on how to run a better business.

Tips in this book include: Be innovative to differentiate yourself in the market; Offer superior customer service to stand out; Do not openly criticize others; Large corporations move slowly -- be nimble!; Perform stunts to gain free publicity instead of paying for ads; When placing ads, play off current events; By "shaking up" an industry your business can be successful; Look for gaps in the market; Watch for poorly-run businesses -- they are primed for replacement -- with your business!; Branson's driving force: Helping people have a good time; Second impressions are important; Numerous tips for managing, motivating and empowering employees; Be the disruptor, not the disrupted.

Some tips such as "be innovative" may seem obvious. But when I read Branson's stories and thought about what he wrote I gained insight on how the advice could be applied to my own business plans.

The writing style is informal, breezy and fairly easy to digest.

"Like A Virgin" has larger type and greater spacing between lines than my printed copies of "Screw It, Let's Do It" and "Losing My Virginity." Thus, the book can be read in less time than you would typically expect of a book as thick as "Like A Virgin" is.

There seems to be some British slang or phraseology in the book that struck this Yank as slightly confusing. I wonder if the U.S. version would be more Americanized? This is only a minor quibble.

Kerning on the chapter headings is uneven and appears to have been merely applied automatically. Manually kerning would look better here.

The quality of the paper is excellent. The binding is solid.
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Format: Paperback Verified Purchase
Sir Richard Branson, like a virgin but he's been touched more than a few times.

This book reads like one big add for the Virgin empire. If like me you have already picked up a copy of Branson's autobiography then you will find nothing new at all in his latest outing in the literary world. If this is the first time you are thinking of purchasing a Branson book then I would buy the man's biography instead ( all of the snippets in secrets are more or less taken from the bio). I can't really be positive about this one...........There's just nothing new?

Not the best business guide on the market.

Kind Regards

D.
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If you've been stuck in the dark ages or are the sort who thinks that customers are a pain in the backside and get in the way of your tea break, then read and learn! Government departments, transport unions, perhaps...?

If you've worked in a business that knows what customer service is, then most of what Branson has to say is not terribly enlightening and moderately self-aggrandising. I'll let him have the latter, as he is a brilliantly successful bloke, but I expected a bit more news and insight.
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Format: Kindle Edition Verified Purchase
This book could really have been boiled down to half-a-dozen pages; Mr Branson rambles on about much the same things in various different essays. The take-home message is 'look after your customers and do something a little bit different, and you'll make money'. The writing is also slightly irritating due to Branson's attachment to the David Brent school of humour. Still worth reading, but probably not worth the money.
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I have operated my own online business for close to 12 months so always looking for helpful tips and advice. Who better than this man!
Easy to read as it's broken down into chapter of just a few pages, sort of like mini-stories.
Admittedly not everything is of benefit, but a lot of content is beneficial on both a business and personal level. A few suggestions I have now implemented into my business.

Well worth a read.
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Format: Kindle Edition Verified Purchase
Very easy to read short articles, mostly dealing with starting or running a business. I find them useful not only for entrepreneurs but also anyone in any kind of business, especially managers of all levels. Also quite a few articles on the adventurous side of Virgin and R.Branson. Very inspiring.
Overall, great read!
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I got this as a present for my brother who has just started a new business, he hasn't put the book down he is engrossed and he doesn't normally read books, he said this has really helped him he's still reading it but after hearing him talk about it I might lend it from him to read it myself.
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This book was recommended to me by a friend and it was a great recommendation. Written in such an easy-read style and give to get through, don't feel like putting the book down, it's as if you can hear the man himself speaking to you. The principles in his book are principles I have always believed in yet have hardly seen in much of the corporate world unfortunately so if Sir Richard Branson does practice what he preaches then I have even more respect for him than I already have. Great read and great principles, if only more CEOs and Directors were simply down-to-earth humane human beings then they would be inspirational leaders rather than management who are out of touch with their employees.
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