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Letting Go of the Words: Writing Web Content that Works (Interactive Technologies) Kindle Edition
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Top Customer Reviews
The book advocates an approach to website building which is based on a simple but powerful idea: Try to enter the mind of the user and take it from there. It's not about what you want to show off, but what people want or need or can take or accept from your site. The idea may not be new or very original, but the great thing with this book is the way Janice Redish tells us and shows us how to to do it. She's a superb teacher, so straightforward, plain, easy. Offers helpful guidelines to the many stages of the process, shows examples of good and bad design and site structure, writing tips, and much more. And always straight to the heart of things, no fuzz. Makes me want to start reworking my site immediately.
The booktitle is a bit unfortunate. The book is about much more than learning to use fewer words. It's about learning the craft of making websites that really works.
The main lesson of the book is to keep content as short and clear as possible. Many case studies and its excellent lay-out makes this book a joy to read. It was so inspirational that I had to stop reading temporarily after each chapter to put the lessons into practice. Differently put, Ms Redish managed to write a real "read-do" book!
And of course, she did - brilliantly. This book makes you feel that you've got Ginny by your side, guiding and helping you to be the best that you could be.
I keep my copy close at hand, and always have a stock of them for clients. Even if you are an expert in writing, usability, or web sites, you'll find that Ginny has a way of neatly explaining key concepts that saves you time and effort when you want to get your clients or colleagues to understand them.
If you're getting started in usability or writing for the web, you'll find that Ginny guides you from start to excellent finish and makes it all seem easy.
You can imagine how thrilled I was when Ginny graciously agreed that our book Forms that Work: Designing Web Forms for Usability (Interactive Technologies) could be a companion volume to hers. Thanks again, Ginny.
The book is clear, readable, comprehensive and thoroughly illustrated by examples. The author not only explains a technique, and how it works, but goes on to demonstrate why it works by using a form of 'before and after' example, (very often taken from a real-life scenario), by which the reader can experience and appreciate the difference for themselves.
This book sat in my shopping basket for months, as I umm-ed and urr-ed over whether I should buy it or not. Big mistake! Now that I have read it, I wish I had bought it as soon as I first thought about buying it. It would have saved me a lot of rewriting of web-pages that were completed whilst I prevaricated over buying this book.
I have been writing reports and instructions all my working life, and I knew that I had to alter my technique for putting material onto the web. My adaptations, however, were trial and error. I was learning as I went along, and though I had some idea of what I was trying to achieve I was also aware of not quite getting it right. Ms Redish's book has given me the tools to fix that.
Whether you are a beginner, a hobbyist, a professional web designer/developer, or someone who has the task of maintaining their firm's, workplace's, club or organisation's website, there is something, (possibly everything), to be gained from this book. My view is that "Letting Go of the Words" is a Must-Have if you have anything to do with conveying information by the world wide web.
Most Recent Customer Reviews
I really enjoyed this book and have poractically re written my website form the excellent tips provided, I would thouroughly recommend itPublished on 4 Mar. 2013 by howard smith
This book is a must for anyone who is preparing content to be published on a web site. It is full of useful guidelines, tips and advice. Read morePublished on 17 April 2011 by Amazon Customer
The book is great in explaining in simple words and lots of examples how to write copy for the web that works. Read morePublished on 7 Mar. 2011 by Lord Wymering
I was initially put off by the price of the book (I was hoping for something around £5), but this book was worth every penny! Read morePublished on 18 Aug. 2010 by Rosey Lea
GET THIS BOOK! Get thee this book I say. What a useful piece of ammunition - I've used it to drive home economic web writing to brochure and report writers. Read morePublished on 11 Aug. 2010 by JaxFrost
I was looking for a book about web copywriting.
I am very pleased I chose this book.
It contains everything you need to know about web copywriting with a strong link to... Read more
Ginny Redish has written a brilliant book here. I thoroughly enjoyed it.
Creating a great web experience for your visitors is very important. Read more
A very good handbook for website designers, because it translates the key learnings of researches to practical, everyday advices. Read morePublished on 29 Dec. 2009 by Maria Ujvári
I was looking for a book that would fast track me on writing for the web, web content dos and don'ts and maximum usability for site visitors. Read morePublished on 1 Nov. 2009 by A. T. Dema
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