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Kelvin: Colour Today Hardcover – Illustrated, 29 Oct 2007

4.0 out of 5 stars 1 customer review

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Product details

  • Hardcover: 323 pages
  • Publisher: Die Gestalten Verlag; 01 edition (29 Oct. 2007)
  • Language: English
  • ISBN-10: 3899551966
  • ISBN-13: 978-3899551969
  • Product Dimensions: 30.6 x 24.8 x 3.5 cm
  • Average Customer Review: 4.0 out of 5 stars  See all reviews (1 customer review)
  • Amazon Bestsellers Rank: 1,110,566 in Books (See Top 100 in Books)

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Format: Hardcover
The only reason I am giving this book 4 stars instead of 5, is because I was hoping there would be a bit more written about each image, and colour theory. Apart from that, it is very inspiring.
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Most Helpful Customer Reviews on (beta) HASH(0x9b25eb40) out of 5 stars 1 review
2 of 2 people found the following review helpful
HASH(0x9b25fce0) out of 5 stars state-of-the-art use of color in commercial art and design 31 Jan. 2008
By Henry Berry - Published on
Format: Hardcover
"Kelvin is the temperature of color," say the editors, applying the name of a temperature scale to the exotic contemporary world of color in commercial art, advertising, posters, packaging, public objects, consumer products, and illustration. "Kelvin" is not only descriptive of the unprecedented range of colors made possible by computer art, but also "represents a method of searching and collecting [colors in] the rich soil of a creative global atmosphere". The liberal, imaginative use of color can be seen in Japan, India, and parts of Africa; though practically all of the countless samples of this volume are from countries throughout Europe.

Ann Krauter in her introductory essay, after a survey of major historical theories of color by scientists and artists, arrives at the idea of the "autonomy of color" held by the Abstract Expressionists. This notion of color's autonomy has since entered popular culture and the marketplace to give the culture its distinctive postmodern vibrancy as well as be an element of creativity for artists in all areas. Krauter is currently teaching at the U. of Applied Sciences in Berne, Switzerland.

The two introductory essays are pithy and stimulating. But this text takes up only the first few pages of the book. By far, the content is the result of the "searching and collecting" mentioned in the essay by the editors. The color that is the subject of the book is put into chapters by primary colors of the traditional color spectrum with the outside page edges of each chapter in the respective color. These page edges are like a rainbow.

In keeping with today's notion of the autonomy of color and the infinite possibilities made possible by computers, the hues within each primary color vary considerably. Orange, for example, ranges from natural orange like the rind of the fruit to a bright, metallic, electric orange which is almost like glowing gold. Yellow ranges from pale to a luxurious lemon with extraordinary depth and intensity. The assortment of objects, too, exhibiting the cornucopia of color exemplifies the preeminent place of color in contemporary life.

The volume which is something of a record of the breadth and imagination of contemporary color is also a source of stimulation and ideas for the further exploration of the bounds, essence, and use of color.
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