Well done to the author. Written in an easy style where I feel he imparted more information by just talking through his journey than giving step by step instructions like other books I have read. There's also no hard sell like the other books which made me ditch them halfway through.
Nothing much of interest in this book to be honest, shows the power of a good headline to capture the attention. Writing is fairly poor and strategies are pretty obvious. Reading around about niche sites on blogs you could get as much info.