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The Innovation Handbook: How to Profit from Your Ideas, Intellectual Property and Market Knowledge Paperback – 3 Jul 2013


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Product details

  • Paperback: 360 pages
  • Publisher: Kogan Page; 3 edition (3 July 2013)
  • Language: English
  • ISBN-10: 0749465336
  • ISBN-13: 978-0749465339
  • Product Dimensions: 17 x 2.1 x 24.4 cm
  • Average Customer Review: Be the first to review this item
  • Amazon Bestsellers Rank: 1,584,174 in Books (See Top 100 in Books)
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Product description

Review


"Praise for the previous editions: "

"[A] guide for businesses in crafting new and innovative ideas, and more importantly, putting those new and innovative ideas to good use. With a business approach to the many aspects of developing something from an innovation to a possible hot success, it leads entrepreneurs through every step. 'The Innovation Handbook' is very much worth reading for anyone whose business relies on developing new ideas." --Midwest Book Review


"Praise for the previous editions:
"
"[A] guide for businesses in crafting new and innovative ideas, and more importantly, putting those new and innovative ideas to good use. With a business approach to the many aspects of developing something from an innovation to a possible hot success, it leads entrepreneurs through every step. 'The Innovation Handbook' is very much worth reading for anyone whose business relies on developing new ideas." --Midwest Book Review


Praise for the previous editions:

"[A] guide for businesses in crafting new and innovative ideas, and more importantly, putting those new and innovative ideas to good use. With a business approach to the many aspects of developing something from an innovation to a possible hot success, it leads entrepreneurs through every step. 'The Innovation Handbook' is very much worth reading for anyone whose business relies on developing new ideas." --Midwest Book Review

Book Description

Endorsed and supported by the UK Intellectual Property Office

Only 15% of small companies have ever sought advice on safeguarding their ideas, and risk losing out on valuable income from their creativity.

IP crime has been estimated at costing £1.3bn annually in the UK.

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