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The Impact Code: 50 Ways to Enhance Your Presence and Impact at Work (Concise Advice) Hardcover – 20 Nov 2014
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About the Author
Simon Tyler is a much sought-after business coach and works with some of the world's leading companies (including BP, Cisco, Morgan Stanley, O2, Volkswagen, DuPont, Castrol).
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His publisher, firmly establishing its presence in the business niche, has produced an ideal format for busy executives seeking quick insights.
Simon’s epigrammatic approach works well, and I can see it being used either as a stimulating chapter a day, or a quick insight into recurring themes of management. Indispensable if you welcome an injection of straight thinking in the often fuzzy world of business today.
Had I not been obliged to read this in preparation for a training course, I wouldn't have got beyond the first few pages.
If you want to be 'authentic,' a good first step would be to throw away any books which try to tell you how to be authentic - you cannot be authentic by following someone else's instructions.
If you need someone else to suggest you dress smartly and wear clean shoes to impress people in a corporate environment, your problems run deeper than any that could be helped by this book.
Overall, this book veers between stating the obvious and stating the illogical and contradictory; with an overdose of corporate buzzwords. I found it an utter waste of time.