If like me you have never heard of Lyle Berman, I guarantee that by the time you have finished reading this enthralling book, not only will you remember the name, yet you will also learn a lot about the psychological makeup of a truly great business brain.
If you enjoy reading about successful entrepreneurs, then this book should certainly find its way into your library. Having read all the books by the different personalities of Dragon Den, I sincerely believe that Lyle is also in the same category as those business geniuses.
Lyle started working for his father at an early age, with not much credentials to his name, yet through hard work, a sound business acumen and unstoppable enthusiasm, he rose to the very top of his game. He has proved himself in many different fields and I am sure he will continue to challenge himself for many years to come.
I managed to finish this captivating book within two nights and if you use this awesome book as a case study, then I have no doubt you too will be able to improve your own business and human interactions as an entrepreneur.
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