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The Icarus Deception: How High Will You Fly? Paperback – 31 Dec 2012

4.2 out of 5 stars 65 customer reviews

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Product details

  • Paperback: 256 pages
  • Publisher: Portfolio Penguin (31 Dec. 2012)
  • Language: English
  • ISBN-10: 9780670922925
  • ISBN-13: 978-0670922925
  • ASIN: 0670922927
  • Product Dimensions: 15.3 x 1.8 x 23.4 cm
  • Average Customer Review: 4.2 out of 5 stars 65 customer reviews
  • Amazon Bestsellers Rank: 119,108 in Books (See Top 100 in Books)
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Product description

Review

If Seth Godin didn't exist, we'd need to invent him (Fast Company)

Seth Godin is a demigod on the web, a bestselling author, highly sought-after lecturer, successful entrepreneur, respected pundit and high-profile blogger (Forbes)

A wonderful manifesto in the author's characteristic style - pathological honesty, ruthless scepticism and generous intellect. The Icarus Deception turns society upside-down in order to awaken the reader's rebellious spirit and encourage him to create (Management Today)

About the Author

Seth Godin is the author of thirteen international bestsellers that have changed the way people think about marketing, the ways ideas spread, leadership and change including Permission Marketing, Purple Cow, All Marketers are Liars, The Dip and Tribes. He is the CEO of Squidoo.com and a very popular lecturer. His blog, www.sethgodin.typepad.com, is the most influential business blog in the world, and consistently one of the 100 most popular blogs on any subject.


65 customer reviews

4.2 out of 5 stars

By customer groups & interests
Marketing & Sales
4.6
Entrepreneurship
4.6
Finance
4.3

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