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How To Start a Business without Any Money Kindle Edition
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Top customer reviews
I would throughly recommend this book to anyone who is considering starting an enterprise as it would provide a good reference and also enlighten the reader as to the complexities of webpage optimisation etc.
Throughly enjoyed the book and i will revert should i one day consider starting my own enterprise.
The book is chock full of well structured, eye-opening, real world sensible advice rather than airy-fairy nonsense.
The key themes of this book are so easy to understand and are broken down into small chapters with approachable action plans at the end of each chapter (which I've got to do!). The checklist at the start of Chapter 3 (Putting it into Practice) was particular helpful to me in thinking about how good some of my actual ideas are.
What was particularly interesting was Rachel started up a new business venture to showcase the concepts mentioned throughout the book from idea to market and beyond. This sure beats all those other books that mention how they made their money without even giving you clues as to what they do or how they dealt with the business!
I thoroughly recommend this book to any one who wants to take positive steps to developing their own business - however big or small they want it to be and however unique or not it is.
Good luck to everyone!
Throughout the book she is also setting up her own business to put her ideas into practice which is a great idea and means she's actually doing it herself rather than just talking about it. She's also good at saying what type of businesses you should be setting up if you haven't any money to spend, rather than what you might like to but which would be inappropriate, eg spending thousands of pounds and several years on researching and developing a totally new product, or signing an expensive lease for a shop. Instead she is all about sticking to your strengths, selling what people need rather than just want, using outsourcing in a loads of inventive ways and getting paid upfront if you can. And not shelling out vast amount of money you haven't got!
It is tightly written with lots of practical ideas rather than endless waffle and extremely relevant in this current climate. She illustrates her tips with lots of interesting case studies of other businesses too so you can see what worked for other people. Basically you don't need to save up a massive pot of cash before you go it along - do it now!
You know how people always say "You need advice from someone in the industry," or "Experience is better than learning theories,". This book is like you talking to someone who has started a business, with endless stories and cautionairy tales to tell.
I like how the author outline everything from step 1, and gives advice on what to do and what not to do at every step. Things are told in simple terms, suitable for people like me who never had a business background.
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