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How We Know What Isn't So: Fallibility of Human Reason in Everyday Life Paperback – 26 Apr 1993

4.4 out of 5 stars 13 customer reviews

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Product details

  • Paperback: 224 pages
  • Publisher: Free Press; Reprint edition (26 April 1993)
  • Language: English
  • ISBN-10: 0029117062
  • ISBN-13: 978-0029117064
  • Product Dimensions: 15.5 x 1.5 x 23.5 cm
  • Average Customer Review: 4.4 out of 5 stars 13 customer reviews
  • Amazon Bestsellers Rank: 295,394 in Books (See Top 100 in Books)
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Product description

Synopsis

When can we trust what we believe - that "teams and players have winning streaks", that "flattery works", or that "the more people who agree, the more likely they are to be right" - and when are such beliefs suspect? Thomas Gilovich offers a guide to the fallacy of the obvious in everyday life. Illustrating his points with examples, and supporting them with the latest research findings, he documents the cognitive, social and motivational processes that distort our thoughts, beliefs, judgements and decisions. In a rapidly changing world, the biases and stereotypes that help us process an overload of complex information inevitably distort what we would like to believe is reality. Awareness of our propensity to make these systematic errors, Gilovich argues, is the first step to more effective analysis and action.

About the Author

Thomas Gilovich is a professor of psychology at Cornell University and author of The Wisest One in the Room (with Lee Ross), How We Know What Isn’t So, Why Smart People Make Big Money Mistakes, and Social Psychology. He lives in Ithaca, New York.


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