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Hot, Flat, and Crowded: Why The World Needs A Green Revolution - and How We Can Renew Our Global Future Hardcover – 8 Sept. 2008
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The World Is Flat has helped millions of readers to see globalization in a new way. Now Friedman brings a fresh outlook to the crises of destabilizing climate change and rising competition for energy―both of which could poison our world if we do not act quickly and collectively. His argument speaks to all who are concerned about the state of the world in the global future.
Friedman proposes that an ambitious national strategy― which he calls “Geo-Greenism”―is not only what we need to save the planet from overheating; it is what we need to make us all healthier, richer, more innovative, more productive, and more secure. As in The World Is Flat, he explains a new era―the Energy-Climate era―through an illuminating account of recent events. He sets out the clean-technology breakthroughs the world will need; he shows that the ET (Energy Technology) revolution will be both transformative and disruptive; and he explains why America must lead this revolution―with the first Green President and a Green New Deal, spurred by the Greenest Generation.
Hot, Flat and Crowded is classic Thomas L. Friedman―fearless, incisive, forward-looking, and rich in surprising common sense about the world we live in today.
- Print length438 pages
- LanguageEnglish
- PublisherAllen Lane
- Publication date8 Sept. 2008
- Dimensions16.1 x 3.8 x 24 cm
- ISBN-10184614129X
- ISBN-13978-1846141294
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Review
'Tom Friedman has done it again ... we should all pay attention ... Friedman is a global star' -- Financial Times, September 13th
Review
From the Back Cover
Thomas L. Friedman's phenomenal number-one bestseller The World Is Flat has helped millions of readers to see the world in a new way. In this essential new book, Friedman takes a fresh and provocative look at two of the biggest challenges we face today: the global environmental crisis, which is affecting everything from food to fuel to forests; and America's surprising loss of focus and national purpose since 9/11. In this groundbreaking account of where we stand now, he shows us how the solutions to these two big problems are linked - how we can restore the world and revive America at the same time.
Friedman explains how global warming, rapidly growing populations, and the astonishing expansion of the world's middle class through globalization have produced a planet that is 'hot, flat, and crowded.' Already the earth is being affected in ways that threaten to make it dangerously unstable. In just a few years, it will be too late to fix things - unless there is a worldwide effort to replace our wasteful, inefficient energy practices with a strategy for clean energy, energy efficiency, and conservation that Friedman calls Code Green.
This is a great challenge, Friedman explains, but also a great opportunity, and one that we cannot afford to miss. He argues that this cannot happen without American commitment and leadership.
In vivid, entertaining chapters, Friedman makes it clear that the green revolution we need is like no revolution the world has seen. It will be the biggest innovation project in history; it will be hard, not easy; and it will change everything from what you put into your car to what you see on your electric bill. But the payoff will be more than just cleaner air. It will inspire us to summon all the intelligence, creativity, boldness, and concern for the common good that are our greatest human resources.
Hot, Flat, and Crowded is classic Thomas L. Friedman: fearless, incisive, forward-looking, and rich in surprising common sense about the challenge - and the promise - of the future.
About the Author
Product details
- Publisher : Allen Lane; Cloth/dust jacket Octavo edition (8 Sept. 2008)
- Language : English
- Hardcover : 438 pages
- ISBN-10 : 184614129X
- ISBN-13 : 978-1846141294
- Dimensions : 16.1 x 3.8 x 24 cm
- Customer reviews:
About the author

Thomas L. Friedman has been awarded the Pulitzer Prize three times for his work with The New York Times, where he serves as the foreign affairs columnist. Read by everyone from small-business owners to President Obama, Hot, Flat, and Crowded was an international bestseller in hardcover. Friedman is also the author of From Beirut to Jerusalem (1989), The Lexus and the Olive Tree (1999), Longitudes and Attitudes (2002), and The World is Flat (2005). He lives in Bethesda, Maryland.
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The book is an eyeopener. It discusses the problems that we're faced with as a planet. But it does much more. There is a lot of information, but the real value in the book is in how they all are connected into the real picture. The book really connects all the dots and shows in my view correctly how petrodictatorships and oil are related to not just our dependence on oil and the impact on the environment but also to many other events in world politics.
It advocates that we should make drastic changes to save the environment. And that it does very convincingly.
He goes on to compare the race to become green with the Cold War and the arms race between America and Russia, only this time the race is between America and China as they try to 'outgreen' each other and become market leaders in the next global industry, energy efficiency and green electrons. The rest of the world doesn't get a mention, least of all the European Union which is currently a world leader in environmental standards and the Scandinavian countries where many of the ideas he hopes America will bring to the fore are already in place. Perhaps he should look across the waters and suggest collaboration between the US and the EU and indeed other countries instead of simply looking for market supremacy for the US.
He also uses the example of video conference in his utopian vision of the world in what he dubs the 'Energy Climate Era', but his stories of personal travel and extensive globe trotting, including family holidays in all corners of the globe show that he fails to apply these laws to himself. Indeed global travel is in itself a major cause of pollution and needs to be slowed down.
Whilst he highlights the adverse effects of climate change and the need to develop an ethic of conservation, he fails to concentrate on the need to collaborate globally, seeing America as key and seeing the whole climate change threat as an opportunity to extend American capitalism and dominace on world markets. In doing this he refuses to recognise attempts made by countries outside the sphere of American influence, i.e. Germany, Denmark and only uses American examples of success.
He also believes that growth can continue unmitigated if we change our energy sources, which is still an unsustainable position. We need to encourage people to ultimately radically change their lifestyles and this can be done through education.
The book is written in accessibe, non-academic language and so can be easily understood by all readers but beware of the hidden agenda.
In his analysis, Friedman is great, but his solutions are way off the mark. His main answer is that America must ride to the rescue. Forgetting that the US is most responsible for our current crisis and has shown less inclination to fix it than almost any other country, it must now become "a beacon of hope and the country that can always be counted on to lead the world in response to whatever is the most important issue of the day."
Okay then. The US will lead us all out of crisis by going green, and this it will do by creating a smart national grid and by creating the right conditions for investment in renewable energy. Personal action and lifestyle changes will not be required.
Friedman's linking of the green agenda and nationalism is rather squirm inducing, although no doubt great for getting conservatives on side. To a non-American, it sounds like jingoism.
As well as being about national power, going green is also about "making America richer". Friedman cannot conceive of a future without infinite growth, no matter how at odds that might be with a true environmental awareness. "I start from the bedrock principle that we as a global society need more and more growth" he writes. That 'bedrock principle' is a very bad foundation for a book about sustainability.
Having said all that, `Hot, Flat, and Crowded' is still a good book. There is some enlightening material on China and India. He deals with conservation and biodiversity loss, often forgotten in the climate change debate. The book is full of useful examples and on-the-ground perspectives. Friedman hasn't won the Pulitzer Prize three times for nothing. Wrong he may often be, but he is one of the most interesting and insightful wrong people writing today.





