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Great Demo!: How To Create And Execute Stunning Software Demonstrations by [Cohan, Peter E.]
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Great Demo!: How To Create And Execute Stunning Software Demonstrations 2nd Edition, Kindle Edition

4.6 out of 5 stars 4 customer reviews

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Product description

Synopsis

Great Demo! provides sales and presales staff with a method to dramatically increase their success in closing business through substantially improved software demonstrations. It draws upon the experiences of thousands of demonstrations, both delivered and received from vendors and customers. The distinctive "Do the Last Thing First" concept generates a "Wow!" response from customers. The Great Demo! method is presented simply and clearly, and is elaborated more fully in each successive chapter, providing a rich toolkit for software sales teams. Real-life anecdotes, examples, and axioms offer humorous and effective punctuation. Updated with new best practices, tips and techniques, this second edition now includes a complete chapter on remote demonstrations-an area of increased activity and unique challenges. An additional chapter on managing evaluations (for fun and profit) extends the utility of the book to those in sales and management. Great Demo! is a terrific read on an airplane or between customer visits. It offers a straightforward process for creating and delivering highly compelling software demonstrations, excellent advice, tips, and the occasional epiphany.

About the Author

Peter Cohan leverages twenty-five years of experience in selling and marketing business software and as a customer. The Great Demo! method comes directly from extensive firsthand experiences in developing and delivering software demonstrations, and in coaching others to achieve surprisingly high success rates with their sales and marketing demos.

Product details

  • Format: Kindle Edition
  • File Size: 519 KB
  • Print Length: 308 pages
  • Publisher: iUniverse, Inc.; 2 edition (5 April 2005)
  • Sold by: Amazon Media EU S.à r.l.
  • Language: English
  • ASIN: B001CHSSUO
  • Text-to-Speech: Enabled
  • X-Ray:
  • Word Wise: Enabled
  • Enhanced Typesetting: Not Enabled
  • Average Customer Review: 4.6 out of 5 stars 4 customer reviews
  • Amazon Bestsellers Rank: #393,658 Paid in Kindle Store (See Top 100 Paid in Kindle Store)
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4 customer reviews

4.6 out of 5 stars

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29 October 2011
Format: PaperbackVerified Purchase
3 September 2015
Format: PaperbackVerified Purchase
18 January 2009
Format: Paperback
One person found this helpful
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9 May 2010
Format: Paperback
One person found this helpful
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Most helpful customer reviews on Amazon.com

Amazon.com: 4.3 out of 5 stars 54 reviews
Clay N
4.0 out of 5 starskinda like a cooking show
9 August 2016 - Published on Amazon.com
Format: PaperbackVerified Purchase
7 people found this helpful.
Julie Hansen
5.0 out of 5 starsA Cure for the Boring Traditional Demo!
30 March 2018 - Published on Amazon.com
Format: PaperbackVerified Purchase
2 people found this helpful.
Doc S. Hodges
5.0 out of 5 starsSolid gold and good fun too!
24 April 2017 - Published on Amazon.com
Format: PaperbackVerified Purchase
One person found this helpful.
Paul Pearce
5.0 out of 5 starsA must read for anyone performing demo's
30 March 2018 - Published on Amazon.com
Format: PaperbackVerified Purchase
One person found this helpful.
Braino!
4.0 out of 5 starsGreat Demo - Great approach
27 August 2010 - Published on Amazon.com
Format: PaperbackVerified Purchase
3 people found this helpful.
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