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Great by Choice: Uncertainty, Chaos and Luck - Why Some Thrive Despite Them All Audio CD – Audiobook, CD, Unabridged
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"Jim Collins ... is the most influential management thinker alive" (Fortune)
"For this guru, no question is too big" (New York Times)
"A sensible, well-timed and precisely targeted message for companies shaken by macroeconomic crises" (Financial Times)
A major new book by the author of the international best-seller, Good to Great, Jim Collins.See all Product Description
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Top Customer Reviews
However (you could feel that was coming), his current book 'Great by Choice' is just too complicated to listen to / read.
It is packed to the brim with models, examples, cross-references, more examples, and cliché after cliché after cliché, all of which distract you from the core messages - which are extremely valuable and helpful to anyone in business.
In my opinion this book is a complete contrast to the smooth, calm, logical and clear delivery that everyone remembers from 'Good to Great' and (to a slightly lesser degree) 'Built to Last.'
Even the narration style of Collins on the audio version of this book is jumpy, which is completely unlike his previous audio books.
It's a shame as the evidence (as always) is compelling and offers a valuable insight into successful management approaches in volatile markets.
Unlike the other books of Jim Collins, I unfortunately will not be recommending this one - sorry Jim!
P.S. Overall though, I'm still a huge fan!
Collins, Hansen, and their colleagues conducted a nine-year study (2002-2011) and share with they learned. Here are the findings that caught my eye:
1. For reasons best revealed within the book's narrative, in context, some companies and leaders thrive in chaos. Those on whom the book focuses have out-performed their industry's index by at least 10 times and (key point) under extreme conditions shared with others in the same industry.
2. Characterized as "10X" companies, those selected were paired [a near-perfect match] -- for purposes of both comparison and contrast - with companies during "eras of dynastic performance that ended in 2002, not the companies as they are today. It's entirely possible that by the time you read these words, one or two of the companies on the list [i.e. Amgen, Biomet, Intel, Microsoft, Progressive Insurance, Southwest Airlines, and Stryker] has stumbled, falling from greatness."
3.Read more ›
That says it all. It will be given away to Oxfam this week - it is simply a waste of money. Jim Collins has over-hacked an outdated methodology. What was good at the time of Good to Great is old hat now. I will not be buying anything from Jim Collins until he change his methodology and does somethign different. Even his read "How the Mighty Fall" didn't do it for me. Save tyour money. If you've not read Good to Great I'd recommend that as a good read. The other follow on work from Jim Collins? Forget it. No value in those works whatsoever.
Collins builds on Good to Great, but only in passing. Instead he concentrates here on the key factors which have enabled some organisations to outperform their competitors during times of turbulence and change by 10 times or more - what the author calls the 10 Xers.
The conclusions may be surprising...success in turbulent times comes from cautious growth, limited amounts of innovation, and persistence in keeping doing the right things - rather than from sudden breakthroughs or adaptions.
So useful stuff, which may help us avoid howling errors...but not for me, at least, inspiring in the way that I found Good to Great to be.
If you haven't read Good to Great you really should...if you have, and you were excited by it, you should read Great by Choice too. But don't expect to be inspired in quite the same way.
Good To Great: Why Some Companies Make the Leap... and Others Don't
Most Recent Customer Reviews
Jim Collins has become a mainstream author of business literature and that can make him less popular in the eyes of "experts" who thrive of obscure literature only they... Read morePublished 13 days ago by A. Heg
It's a good reading, simple and full of examples. The method used in the analysis is explained, which is not often the case on this kind of books. Read morePublished 2 months ago by V Ghezzi
Excellent book! One thing however to be pointed out - nowadays everyone wants to sell he's company ASAP, nevermind the long-term sustainability and growth. Too bad...Published 2 months ago by Panayot Slavov
Fantastic book with great case studies. Takes a little while to get going, but very insightful.Published 3 months ago by LB