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Good Strategy/Bad Strategy: The difference and why it matters by [Rumelt, Richard]
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Good Strategy/Bad Strategy: The difference and why it matters Kindle Edition

4.7 out of 5 stars 121 customer reviews

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Review

This is the first book on strategy I have read that I have found difficult to put down. (John Kay, London Business School)

A business classic (Management Today)

A milestone in both the theory and practice of strategy. (John Stopford, Emeritus Professor, London Business School)

Good Strategy, Bad Strategy pinpoints the polar difference: The diagnosis and actions that constitute good strategy, the fluff and failures that cause the bad. Richly illustrated and persuasively argued by a researcher, teacher, and consultant, Richard Rumelt has authored the playbook for anybody in a leadership position who must think and act strategically. (Michael Useem, Professor of Management at the Wharton School, University of Pennsylvania, and author of The Leadership Moment)

Rumelt's new book clearly elevates the discussion of strategy. Using compelling examples and penetrating insights, Good Strategy/Bad Strategy provides new and powerful ways for leaders to tackle the obstacles they face. The concepts of "The Kernel" and "The Proximate Objective" are blockbusters. This is the new must-have book for everyone who leads an organization--business, government, or in-between. (Robert Eckert, Chairman and CEO of Mattel)

Rumelt blends a practical focus with powerful conceptual ideas to provide an insightful guide for those wrestling with the challenge of creating strategy that makes a real difference. (Mark Jenkins, Professor of Business Strategy, Cranfield Business School)

In his provocative new book, Richard Rumelt lays bare an uncomfortable truth: Most companies have strategies that are quixotic, muddled and undifferentiated. This is hardly surprising, since in recent years the very idea of "strategy" has been dumbed-down by a deluge of naïve advice and simplistic frameworks. Rumelt cuts through the clutter and reminds managers that the essence of strategy is a clear and differentiated point of view that supports forceful and coherent action. Drawing on a wealth of examples, Rumelt identifies the critical features that distinguish powerful strategies from wimpy ones-and offers a cache of advice on how to build a strategy that is actually worthy of the name. If you're certain your company is already poised to out-perform its rivals and out-run the future, don't buy this book. If, on the other hand, you have a sliver of doubt, pick it up pronto! (Gary Hamel, co-author of Competing for the Future)

Any executive reading this book will be motivated to examine the strategy of his or her firm, come to a judgment about it, and then work to develop or improve it. The many fascinating examples of good strategy provide great insight, but even more valuable are those of the `bad' variety. Rumelt writes with great verve and pulls no punches as he pinpoints such strategy "sins" as fluff, blue sky objectives, and not facing the problem. (James Roche, former Secretary of the Air Force and president of Electronic Sensors & Systems, Northrop Grumman.)

There are many books on strategy but none as good and thought-provoking as Richard Rumelt's Good Strategy/Bad Strategy. Building on solid academic foundations and using fascinating examples from business, politics and history, Rumelt exposes the many fallacies that surround this important concept while providing his own unique and refreshingly-clear approach on how to develop a coherent and successful strategy. This is a wonderful book, full of fresh ideas and practical advice, written in a clear and engaging way. It will change the way we teach and practice strategy. (Professor Costas Markides, Holder of the Robert P Bauman Chair in Strategic Leadership, London Business School)

Cutting to the core of what makes the difference between success and being an also-ran, Rumelt uses vivid examples from the contemporary business world and global history that clearly show how to recognize the good, reject the bad, and make good strategy a living force in your organization. Everyone involved in creating and applying strategy and strategic thing must read this book. In a very crowded field like strategy, few books stand out. Richard Rumelt's new work is one of the exceptions. (John Stopford, Emeritus Professor, London Business School)

Richard Rumelt reinforces that a strategy is not a goal or objectives. It is the battle plan for action that is designed upon a unique set of attributes or conditions (kernels) that sets an organization apart from its competitors (leverages) and results in exceptional and sustainable profits. (Chuck Harrington, CEO, Parsons Corporation)

Books on corporate strategy are rare. Rarer still are ones that explain good versus bad strategy, through clear illustrations where organizations got it right or wrong. This is a must read for CEOs or planners whose job depends on getting it right! (Kent Kresa, former Chairman General Motors, former CEO Northrup Grumman)

Rumelt's non-fast food approach to strategy is terrific. A pleasure to read, this book explains what is, and what is not, good strategy and good strategic thinking. The examples, stories, and anecdotes kept me engaged throughout this well written book. (Brian Farrell, Chairman, President & CEO THQ Inc.)

Richard Rumelt's book, Good Strategy/Bad Strategy, is a must-read. It articulates the fundamentals of strategy and is exceptional in its depth and breadth of case illustrations and understanding on strategy. A book like this can only be written with many years of research and deep thought on the practice of strategy. I highly recommend this book to anyone interested in the field of strategy. (W. Chan Kim, BCG Professor at INSEAD and co-author of Blue Ocean Strategy: How to Create Uncontested Market Space and Make the Competition Irrelevant)

Book Description

A Profile Business Classic edition of one of the most important and critically acclaimed books on strategy ever written

Product details

  • Format: Kindle Edition
  • File Size: 2290 KB
  • Print Length: 348 pages
  • Publisher: Profile Books; Main edition (9 Jun. 2011)
  • Sold by: Amazon Media EU S.à r.l.
  • Language: English
  • ISBN-10: 184765746X
  • ISBN-13: 978-1847657466
  • ASIN: B005331U7Q
  • Text-to-Speech: Enabled
  • X-Ray:
  • Word Wise: Enabled
  • Screen Reader: Supported
  • Enhanced Typesetting: Enabled
  • Average Customer Review: 4.7 out of 5 stars 121 customer reviews
  • Amazon Bestsellers Rank: #17,487 Paid in Kindle Store (See Top 100 Paid in Kindle Store)
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4.7 out of 5 stars
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Format: Paperback Verified Purchase
This has some strong points to make and its core messages of independent thought and strategy as hypothesis are genuinely interesting and valuable insights. However they are put across largely through case studies of "bad strategy," most of which are very lengthy and technical and warrant skimming, and though it makes sense to draw from his own extensive experience it can often read like he is just stressing that he is right and everybody else is wrong. Some of his "storytelling" is truly cringing. This is largely focussed on manufacturing, which the blurb did not make clear, and the focus of its case studies make it hard to apply the thought to anything other than the large scale companies he talks of. Valuable insights but be prepared to skim
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By R de Bulat TOP 500 REVIEWERVINE VOICE on 9 Mar. 2013
Format: Hardcover Verified Purchase
I bought this book based on the good customer reviews and a sense that my business strategies need improving. I regard the information contained in this book as timely and more than simply useful. It has certainly focused my thinking on strategy being the means to achieving goals as opposed to merely signalling aspirations. Similar to the Harvard Business Essentials book on strategy, you are advised to begin with a thorough swot analysis and to use your strengths to overcome weaknesses, organisational and those, presumably, of competitors. It sounds obvious, writing this down, but it not necessarily something at the forefront of one's business thinking: in this way, the book focuses you down onto the essentials, the things that matter. Analysis of what comprises bad strategy is also useful and a trap one can easily fall into. If you are in business, today and need something to kick start a fresh approach, this is certainly one of the books I recommend reading and one of a few that have helped me to push forward during some difficult times in the last year or so.
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Format: Kindle Edition Verified Purchase
Well written with clear explanation of a complicated subject - i will definitely re-read. The examples are well chosen from the business, military, and scientific spheres. The author suggests learnings and applications from his examples, and although quite complex in places it is all very readable. The comprehensive index and notes are a plus too.
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Format: Paperback Verified Purchase
One of the genuinely cleverest business analysts I've come across.
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Format: Kindle Edition Verified Purchase
As per title!
This is a good read with well cited examples. Not too much over stretching (as is the case with other books claiming the 'answer' to strategy or similar)
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Format: Paperback Verified Purchase
Thought his intro was trying to hard to stand out as a different way of defining strategy as a dichotomy however once you get past the intro chapters it's an amazing read that I would suggest to anyone. Good, easy take aways and some interesting cases presented in brevity.
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Format: Paperback Verified Purchase
Perfect, pleasure doing business with
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A must read.!!
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