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The Goal: A Process of Ongoing Improvement Paperback – 17 Nov. 2004
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Alex Rogo is a harried plant manager working ever more desperately to try and improve performance. His factory is rapidly heading for disaster. So is his marriage. He has ninety days to save his plant - or it will be closed by corporate HQ, with hundreds of job losses. It takes a chance meeting with a colleague from student days - Jonah - to help him break out of conventional ways of thinking to see what needs to be done.
Described by Fortune as a 'guru to industry' and by Businessweek as a 'genius', Eliyahu M. Goldratt was an internationally recognized leader in the development of new business management concepts and systems. This 20th anniversary edition includes a series of detailed case study interviews by David Whitford, Editor at Large, Fortune Small Business, which explore how organizations around the world have been transformed by Eli Goldratt's ideas.
The story of Alex's fight to save his plant contains a serious message for all managers in industry and explains the ideas which underline the Theory of Constraints (TOC) developed by Eli Goldratt. Written in a fast-paced thriller style, The Goal is the gripping novel which is transforming management thinking throughout the Western world. It is a book to recommend to your friends in industry - even to your bosses - but not to your competitors!
About the Author
- ISBN-100566086654
- ISBN-13978-0566086656
- Edition3rd
- Publication date17 Nov. 2004
- LanguageEnglish
- Dimensions15.24 x 2.16 x 22.86 cm
- Print length374 pages
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Product details
- Publisher : Routledge; 3rd edition (17 Nov. 2004)
- Language : English
- Paperback : 374 pages
- ISBN-10 : 0566086654
- ISBN-13 : 978-0566086656
- Dimensions : 15.24 x 2.16 x 22.86 cm
- Best Sellers Rank: 10,804 in Books (See Top 100 in Books)
- Customer reviews:
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The Goal is a business novel set at a manufacturing plant. Don't let this put you off if you're in a business or department that doesn't manufacturing! The physical nature of the problems described in the book helps you to visualise the core message that Goldratt's putting across: The Theory of Constraints (TOC) in which any system can be viewed as a 'chain' and somewhere in that chain is a weak link that limits the throughput of the entire system. Using TOC to correctly identify the weak link, or 'constraint', is a vital first step to solving a multitude of problems. The book goes on to explain how to work with the constraint from a holistic perspective enabling you to focus your activities where they will have the highest possible beneficial impact on your business for the least amount of effort. In other words, TOC tells you which rat to whack!
I've now encountered a few people who've read this book and somehow come away with the impression that it's telling you to focus on local optima -this is certainly not the case. If, after reading the book, you have this view then I'd highly recommend reading The Logical Thinking Process by Dettmer.
TOC in itself is obvious - once you understand it. You'll wonder how you managed to get anything done in the past and recount countless unnecessary endeavours that you would have avoided had you known about TOC sooner.
Other highly recommended books include:
* Goldratt - It's Not Luck (sequel to The Goal)
* Goldratt - The Choice - the simple reasoning that underpins both TOC and also The Logical Thinking Process
* Dettmer - The Logical Thinking Process - one of the greatest works on TOC and TLTP in my opinion
* Various authors - Velocity - great explanation of how to make Lean and Six Sigma deliver results by focussing them with TOC
* Klarman - Release the Hostages - one of the few service orientated TOC books I've found
But before reading any of those, start with The Goal - it's a great introduction to TOC.
As you become unconsciously competent at the five focusing steps of TOC, you will find you use it everywhere. The lessons in this book can quite literally change your life, if you let them. I've recommended this book countless times to clients over the years. It doesn't matter what kind of business you have, it will have a constraint be it physical, attitudinal or a policy. In small businesses the owner is most often the biggest constraint!
If you are an employer, give it to your employees. We've found they have less conditioning than managers so will more easily make better decisions, having read this book.
It's a cliche but I couldn't put it down - the novel style is engaging and far from detracting from the wealth of information in the book, reinforces it with real life examples and analogies. There is a lot to be learnt from this book; on one level it explains the principles behind modern manufacturing processes such as Optimised Production Technology, MRP,Kan-ban etc. Now these techniques are well established it serves as a useful reminder as to their core principles and why they were first introduced. However it also demonstrates some excellent management techniques including how to manage a team, how to tackle complex problems and even how to think.
Although the book is based upon the problems facing the manager of a production facility, the ideas it contains are transferable and I'm struggling to think of a business that wouldn't benefit from them.
If you're involved in business processes (and who isn't?) and haven't read it then I'd strongly recommend you do - at the very least you'll have read a good novel. If, like me you read it a while ago, it is well worth another visit.









