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Fudge Clean Blonde Violet Shampoo 300 ml

from Fudge
4.4 out of 5 stars 259 customer reviews
| 4 answered questions

Price: £12.95
Sale: £11.48 (£3.83 / 100 ml) FREE UK delivery.
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In stock.
Dispatched from and sold by 123Hairandbeauty.
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300ml
  • Cleanses the hair of dirt and oil while removing unwanted yellow and brassy tones
  • Recommended for blonde, highlighted and grey hair
  • Contains a unique Fudge hydrating hair drink complex with guarana to repair and restore hair and also has UV protection to fight sun damage
  • Organic proteins within the shampoo act as thermal protectors to repair damage
  • Contains a rich fragrance of vanilla with apple topped with cinnamon and juicy pear

Free Luxury Beauty Box when you spend £40 in Beauty Korres

£11.48 (£3.83 / 100 ml) FREE UK delivery. In stock. Dispatched from and sold by 123Hairandbeauty.

Frequently Bought Together

  • Fudge Clean Blonde Violet Shampoo 300 ml
  • +
  • Fudge Clean Blonde Violet Conditioner 300ml (new 2014 packaging)
  • +
  • Fudge Hothed Violet Thermal Protector Crème-Mousse for Blonde Hair 200 g
Total price: £29.72
Buy the selected items together

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Size: 300ml

Product Description

Size:300ml

Product Description

If you're being made fun of because of your brassy blonde hair, don’t let yourself become another blonde joke.
Fudge has the solution for you--Fudge Clean Blonde Violet Toning Shampoo. Fudge Clean Blonde will not only cleanse and neutralise unwanted yellow/brassy tones in blonde locks, it will also leave the hair glossy and shiny.
Fudge’s unique hydrating hair drink complex with guarana repairs, hydrates, protects, restores and strengthens the hair.
All of this within the one shampoo that has a sweet vanilla fragrance combined with cinnamon and hints of apple and pear.

Simply apply the shampoo to wet hair, lather evenly and leave for three to five minutes before washing out. Follow with your favourite Fudge conditioner, alternatively Fudge Clean Shampoo pairs well with Fudge Colour Lock Conditioner to lock in and maintain your hair colour.

Box Contains

  • 1 x Fudge Clean Blonde Violet Toning Shampoo 300 ml


  • Product details

    Size: 300ml
    • Boxed-product Weight: 281 g
    • Item model number: FU1-S-CLEAN
    • ASIN: B003Z922MC
    • Date first available at Amazon.co.uk: 11 Aug. 2010
    • Average Customer Review: 4.4 out of 5 stars  See all reviews (259 customer reviews)
    • Amazon Bestsellers Rank: 4,592 in Beauty (See Top 100 in Beauty)

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    Customer Questions & Answers

    Customer Reviews

    Top Customer Reviews

    Size: 300ml Verified Purchase
    I naturally have mousey/golden hair and I home dyed it with a beigey blonde colour- big mistake. Previously I've always opted for pale ash tones which have come out beautifully and I should have stuck to that- my hair turned a nasty brassy/yellowish blonde- eek! The roots especially were a bit ginger in colour. I tried the John Frieda blonde correcting shampoo and conditioner, nothing happened. I thought I was going to have to re-dye it until I bought this one. I have now used it twice- it smells delicious and works well. If (like me) you've gone very brassy remember it's a shampoo - it can't work miracles but really does its best- the ginger is barely noticable and the brassy/yellow has completely gone. My hair feels and smells gorgeous. It's really brought out my natural highlights and the colour is great. It'll tide me over until I dye my hair again (which should have been a root touch up) in four weeks. I'll opt for an ash shade at that point- fingers crossed I'll have no more disasters! I'll definitely still use this shampoo though, I love it.

    Helpful notes: ALWAYS USE GLOVES- it dyed my nails purple. If your hair very brassy, leave the shampoo on for the maximum 5 minutes on your first shampoo- don't be afraid like I was! I only left it on for 3 minutes as I was so frightened when I saw how purple the shampoo was! It wasn't anywhere near as effective in erradicating brassiness as when I left it on for 5 minutes on my second wash using it. Don't forget, you use this ALTERNATELY with your usual shampoo- I think that's why some people may have ended up with odd coloured hair- it's not meant for use every time you wash your hair.

    Alternative product tip: I also bought some Fudge Whiter Shade of Pale toner, but I don't think I'm going to need that now. If you've really gone brassy and the shampoo doesn't work maybe give that a try?

    Hope this helps!
    Comment 71 people found this helpful. Was this review helpful to you? Yes No Sending feedback...
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    Size: 300ml Verified Purchase
    One of the best anti yellow, silver shampoo. Don't overuse it or you may go a slight lilac silver, but that is if your hair is the palest blonde.
    Works like a toner, best to wear gloves as it may stain mildly. Great shampoo
    Comment 4 people found this helpful. Was this review helpful to you? Yes No Sending feedback...
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    Size: 1000ml Verified Purchase
    The shampoo itself seems very good - there was a noticeable difference to the colour of my hair on the first use. However, with my order the pump handle is completely cracked in half, and, despite the label on saying 'New' on the side, it seems that the seller has noticed the defect and decided to ship it anyway. I'm giving this three stars because I'm sure there is a better seller out there for this same product (I bought mine from 'Hair Angels' and they are fulfilled by Amazon, so really aren't supposed to be sending faulty products!).
    Comment 2 people found this helpful. Was this review helpful to you? Yes No Sending feedback...
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    Size: 300ml Verified Purchase
    My hair is naturally very dark, so whenever I lighten it it inevitably goes very brassy. Recently decided to go blonde to hide the greys better and my hair ended up almost day glo orange, tried John frieda, well and several other violet toners, even a dye format one and none of them worked. Bought this on a whim as a last resort, after a few washes my hair is a much more natural ashy blonde, I leave it on for 20 mins at a time, and yes it does dye your hands purple but it washes off easy enough.
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    Size: 300ml Verified Purchase
    As a natural dirty/mousey blonde I have tried all hair colours under the sun. The colour which I, and other friends, feel suits me the most is blonde. I have been varying shades from platinum to ash but what I know looks good on me is that my blonde has to be cool toned. My skin tone is cool and if I have a yellow tinge to my hair it looks quite bad.
    I have tried so many tonight shampoos on the market - lots of common brands found in shops and online, this is hands down the best. Firstly, the packaging is brilliant coming in a generously sized bottle, the lid is tightly sealed meaning no leakage. Then... THE PRODUCT! This stuff comes out a deep, dark indigo colour - so much more pigment in it than any other toning shampoo competitors and this is why it works so well! It lathers really well, almost so much I have found that I do not need more than a 50p piece size. I lather this all over and leave on my head for no longer than 2 mins whilst I shave or brush my teeth in the shower. When I wash it off and use a normal conditioner my hair feels clean and soft. I don't immediately notice a change in colour - it takes repetitive use over a few days, but the testament of this product is that I notice when I haven't used it, within 3/4 washes without my hair is yellow and brassy! I don't wash my hair everyday to maintain its good health and this keeps it clean enough to allow that routine. When I had platinum hair leaving this on for too long have it a violet/silvery tinge - it just shows you how well pigmented it is.
    I will never use any other toning product again, not even a toning hair dye as this does the job so much better.
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    Size: 300ml Verified Purchase
    Best 'blue' shampoo I've ever tried. Smells delightful and has an impressive violet hue which really does the job. I left on for 10 mins on the first use, and this was perfect for my freshly coloured hair. Nice big bottle, happily buy again. Will probably try other products from them next.
    Comment 3 people found this helpful. Was this review helpful to you? Yes No Sending feedback...
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    Size: 300ml Verified Purchase
    Unfortunately, it left my hair with a distinct lilac tinge in places, even though I followed instructions and did not leave it on for too long. So not recommended if your hair is very porous due to over-processing. However, the seller was very helpful and I returned it for a full refund.
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