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Film Marketing into the Twenty-First Century Paperback – 29 Oct 2015

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Product details

  • Paperback: 288 pages
  • Publisher: British Film Institute; 1st ed. 2015 edition (29 Oct. 2015)
  • Language: English
  • ISBN-10: 1844578380
  • ISBN-13: 978-1844578382
  • Product Dimensions: 15.6 x 1.2 x 23.5 cm
  • Average Customer Review: Be the first to review this item
  • Amazon Bestsellers Rank: 799,213 in Books (See Top 100 in Books)
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Product description

About the Author

Joel Augros is Associate Professor of Film at the Université Paris 8 - Vincennes, France.

Nolwenn Mingant is Associate Professor of American Studies at the Université de Nantes, France. She is the author of Hollywood à la conquête du monde: Marché, stratégies, influences (2010). She is a co-founding member of research group CinEcoSA and co-organizer of research seminar MENA Cinema.

Cecilia Tirtaine is Senior Lecturer in British Studies at the Université Sorbonne Nouvelle - Paris 3, France. She is a co-founding member of research group CinEcoSA, and a co-founder and associate editor of peer-reviewed international online journal InMedia.

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