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Exploring Corporate Strategy: Text and Cases (3rd Edition) [Paperback]

Gerry Johnson , Kevan Scholes
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Table of Contents

Part 1 Introduction: corporate strategy - an introduction; strategic management in practice. Part 2 Strategic analysis: analyzing the environment; analyzing resources and strategic capability, culture and stakeholder expectations. Part 3 Strategic choice: strategic options, strategy evaluation; strategy evaluation; planning and allocating resources; organization structure and design; managing strategic change.

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