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Epic Content Marketing: How to Tell a Different Story, Break through the Clutter, and Win More Customers by Marketing Less Hardcover – 16 Oct 2013

4.3 out of 5 stars 10 customer reviews

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  • Epic Content Marketing: How to Tell a Different Story, Break through the Clutter, and Win More Customers by Marketing Less
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Product details

  • Hardcover: 352 pages
  • Publisher: McGraw-Hill Education (16 Oct. 2013)
  • Language: English
  • ISBN-10: 0071819894
  • ISBN-13: 978-0071819893
  • Product Dimensions: 17.3 x 3.1 x 23.6 cm
  • Average Customer Review: 4.3 out of 5 stars 10 customer reviews
  • Amazon Bestsellers Rank: 239,579 in Books (See Top 100 in Books)
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Product description

From the Inside Flap

Epic Content Marketing helps you develop strategies that seize the competitive edge by creating messages and "stories" tailored for instant, widespread distribution on social media, Google, and the mainstream press. It provides a step-by-step plan for developing powerful content that resonates with customers and describes best practices for social media sharing and search engine discoverability

About the Author

Joe Pulizzi is founder and chief content officer for Junta42, the leading online resource for content marketing.


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