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Employee Engagement and Communication Research: Measurement, Strategy and Action by [Walker, Susan]

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Employee Engagement and Communication Research: Measurement, Strategy and Action 1st Edition, Kindle Edition

5.0 out of 5 stars 3 customer reviews

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Product description

Review

"Susan Walker - one of the most genned up and practical people on measurement that I know...here she goes through the essential steps from setting objectives for your measurement through to action" (Suzanne Peck, President, Institute of Internal Communication and MD Sequel Group)

"From her long and extensive background in research in both the UK and US, Susan Walker has written an excellent primer for anyone about to conduct any sort of employee research. Frankly, in this chaotic and breathtakingly changing world, I can't imagine how anyone could launch an internal communication effort without doing the sort of homework Susan recommends. Do yourself a favor and keep her book nearby for ready reference any time you need to know what employees really believe." (Roger D’Aprix, ABC and IABC Fellow)

"Staff surveys can be extremely useful as a catalyst for real change. BBC surveys showed that people's sense of being valued by the BBC doubled after our major cultural change programme.. Result!" (Greg Dyke, BBC Director General 2000 - 2004 and media executive)

Book Description

Teaches how to conduct robust, reliable but cost effective research and align it with the strategy of the business

Includes case studies and interviews of best practice throughout from companies such as Sinicakas, Aon, Echo Research and HCS consulting, allowing readers to see theory applied in practice

Demonstrates how to evaluate and measure research from employee engagement to change effectively in your organization

Product details

  • Format: Kindle Edition
  • File Size: 1851 KB
  • Print Length: 257 pages
  • Publisher: Kogan Page; 1 edition (3 Nov. 2012)
  • Sold by: Amazon Media EU S.à r.l.
  • Language: English
  • ASIN: B009SMR99G
  • Text-to-Speech: Enabled
  • X-Ray:
  • Word Wise: Enabled
  • Screen Reader: Supported
  • Enhanced Typesetting: Enabled
  • Average Customer Review: 5.0 out of 5 stars 3 customer reviews
  • Amazon Bestsellers Rank: #1,109,147 Paid in Kindle Store (See Top 100 Paid in Kindle Store)
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3 customer reviews

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11 November 2012
Format: Paperback
One person found this helpful
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26 July 2015
Format: Paperback
8 November 2012
Format: Paperback

Most helpful customer reviews on Amazon.com

Amazon.com: 5.0 out of 5 stars 2 reviews
Karen Wisdom
5.0 out of 5 starsEssential reading for practitioners in this field
16 January 2013 - Published on Amazon.com
Format: Paperback
2 people found this helpful.
Kathleen A. Waton
5.0 out of 5 starsExcellent Practical Guide to Employee Surveys and Measurement
14 January 2013 - Published on Amazon.com
Format: Paperback
2 people found this helpful.
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