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Effective UI: The Art of Building Great User Experience in Software: Building Great User Experience-Driven Sites and Software Paperback – Illustrated, 13 Feb. 2010
| Jonathan Anderson (Author) See search results for this author |
| John McRee (Author) See search results for this author |
| Robb Wilson (Author) See search results for this author |
Enhance your purchase
People expect effortless, engaging interaction with desktop and web applications, but producing software that generates enjoyable user experiences is much harder than many companies anticipate. With Effective UI, you'll learn proven user-experience strategies that will satisfy your clients and customers, drive business value, and increase brand strength.
This book shows you how to capture the collaborative and cooperative spirit among designers, engineers, and management required for building engaging software. You'll also learn valuable methods for maintaining focus throughout the process -- whether you're a product manager who needs a clear roadmap, a developer or designer looking for guidance and advocacy, or a businessperson who wants to understand and manage user-experience software initiatives.
Learn how to build software that will:
- Generate engaging and interactive experiences between consumers and businesses, or between businesspeople and their information systems
- Account for how people work with, think about, and consume information
- Establish a richer means of collaboration and communication
- Reduce frustration by streamlining complex tasks and creating processes that are more intuitive
- Distinguish products, services, and brands to create a competitive advantage
- Create scalable systems that adapt to changing user needs and behaviors
- ISBN-109780596154783
- ISBN-13978-0596154783
- Edition1st
- PublisherO'Reilly Media
- Publication date13 Feb. 2010
- LanguageEnglish
- Dimensions20.32 x 1.52 x 25.4 cm
- Print length320 pages
Product description
About the Author
Jonathan Anderson helped found EffectiveUI before becoming managing editor of UX Magazine, an online resource for user experience professionals and enthusiasts. In this role, Jonathan develops and oversees original content creation and sourcing that explores the maturing field of UX and details industry trends and emerging technologies.
John McRee is a lead experience architect for EffectiveUI and has been designing highly intuitive and engaging user interfaces for more than a decade. Specializing in design process management, user research, information architecture and interaction design, John has designed software for a diverse group of clients, including many Fortune 500 companies.
Robb Wilson is co-owner of UX Magazine and a technology research consultant for many Fortune 500 companies, including Qwest and National Geographic. An active member in the UX community, Robb's work affords him the unique opportunity to meld business strategy with creative processes and emerging technologies. He has worked as a creative executive at Time Warner and is an industry thought leader, providing innovative insight on emerging technologies and trends. Robb has founded four successful technology companies.
EffectiveUI (www.effectiveui.com) is an award-winning, user-centered design and development agency that creates and implements custom web, mobile and desktop applications. By fully engaging customers with innovative technologies and user experience strategies, EffectiveUI delivers more exciting, meaningful and personalized interactions with software products. Since 2005, the company has created applications for today ™s most respected brands and industry innovators. It has earned an Adobe Gold Partner distinction and membership in Microsoft ™s Global Agency Partners.
EffectiveUI leverages Adobe Flash, Flash Lite, Flex 3, AIR and Microsoft Silverlight technologies to create powerful, results-based business and consumer applications for major Fortune 1000 companies, including eBay, GE Health, NBC Universal, United Airlines, Viacom, National Geographic, Discovery Channel, T. Rowe Price and Adobe.
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Product details
- ASIN : 059615478X
- Publisher : O'Reilly Media; 1st edition (13 Feb. 2010)
- Language : English
- Paperback : 320 pages
- ISBN-10 : 9780596154783
- ISBN-13 : 978-0596154783
- Dimensions : 20.32 x 1.52 x 25.4 cm
- Best Sellers Rank: 2,272,272 in Books (See Top 100 in Books)
- 833 in Software Testing
- 2,191 in Graphics & Multimedia Programming
- 2,780 in Computer Architecture & Microprocessors
- Customer reviews:
About the authors

Jonathan is a tech-focused jack of all trades and Managing Editor of UX Magazine, a Webby-nominated online user experience publication.
From 2005 to 2009, Jonathan helped found EffectiveUI, a leading UX strategy, design, and development agency focused on rich Internet, desktop, and mobile systems. In this role, he had the opportunity to work in the leading edge of software design and development, which is converging around an increasing attention to high-quality UX, around Web-enabled or Web-based software, and around technologies that can create unified experiences across multiple platforms, devices, and products.
Jonathan has built on this experience and the tremendous knowledge he gained in the field of UX through writing the book to turn his focus UX Magazine. Through the magazine, he hopes to provide resources to industry professionals and businesspeople to help them understand the trends, technologies, and business rationales behind improving UX in enterprise and consumer products.
On Twitter: http://www.twitter.com/first_day
On LinkedIn: http://www.linkedin.com/in/jtron
On Facebook: http://facebook.com/j0n47h4n.4nd3r50n

John McRee has been designing experiences for users since 2000. Acquiring and mastering user-centered design (UCD) methodologies along the way, he has designed travel and e-commerce Web sites, CD-ROM-based experiences, shrink-wrapped desktop software and mobile applications.
In his role as Director of User Experience at Universal Mind, John specializes in design process management, user research, persona development, information architecture and interaction design. He has had the pleasure of working with telecommunications organizations, desktop publishing companies, financial institutions, automotive businesses, network security agencies and companies within a variety of other verticals.
Customer reviews
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I found it a great read and keep it close by as a handy reference.
I like that they don't presume that you or your organisation see the inherent value in good UI/UX design. Instead, they start out with a good introduction to why you should consider UX, and then provide you with the ammunition to sell it in your company. After that, they get into good, detailed principles that you can follow to improve your product.
Very pleased, and would recommend it to anyone.